Two years down the line, almost all organizations have entered the virtual sphere and gone digital with their events. Though every organization has now understood what it takes to host a virtual event, selecting the most appropriate event platform still remains a major challenge for most organizations. While most organizers overlook this factor, the platform that the organizers pick for their event can literally decide the success of their virtual event. 

The biggest challenge that lies ahead of the organizers when it comes to selecting the platform is the fact that there are a plethora of options available. Though it is advantageous to some, others find it problematic. If you are also looking forward to hosting a virtual event, and don’t know which platform to go with, don’t worry. 

In this blog, we have decided to curate a checklist that would help you pick the best platform for your virtual event. 

Here’s how you can pick a suitable platform for your virtual event. 

• Be Clear With Your Event Objective: 
  

The first and foremost thing that you need to consider while picking a platform is to have a clear objective in mind. There are various kinds of events that you can host virtually. Since every event has its own requirements, it gets crucial to pick the platform that goes well with your event format, and objective. For example, if you want to interact with your attendees, you should select a platform that comes with audience interaction tools. However, if you aim to introduce a new product or service in the market, your demands will be different, and hence, the platform you will pick will be different. So, the first thing you should do is always have clear and well-explained objectives. It will make your entire process seamless and very smooth. 

• Have a Clear Intention: 

It is very important to have a clear intention you are hosting your virtual event. The kind of experience that you want to deliver to your audience plays a significant importance in the kind of online solution you are going to select for the virtual event. As said, the intention behind hosting a virtual conference would be different than a virtual music fest. If you are looking forward to delivering a very formal and informative session, you will look forward to selecting a platform that comes with basic functionalities and simple interactivity tools like Q&A sessions and live polls. On the other hand, if the intent behind hosting an event is engaging the audience, you would want to select a platform that has advanced interactivity tools. Hence, whenever you are looking forward to selecting a platform, ensure you have a clear intent behind hosting the event. 

• Consider Your Budget: 

Another feature that you should consider while choosing a platform is your budget. You won't want to spend on a platform that leaves a hole in your pocket; Moreover, it is not recommended to do so. Hence, always prepare a budget, and have an idea of the amount you would like to spend on the platform. There are several factors that you should consider, for example, the subscription models that the platform comes with. Consider different packages that the platform provides to its users, and pick the one that goes well with your budget. With virtual event platforms, you generally get what you pay for. Hence, pick the platform according to your event needs and objectives. 

• Consider the Features: 

Next and the most significant factor you should look for in a platform is its features. It is the features of a platform that make it what it is; hence, the features of the platform are the most important thing you are looking for in a platform. You should consider the audience engagement tools it provides. Apart from that, check if the platform comes with efficient and sufficient networking opportunities or not. Not only this, but you should also check if the solution has customization capabilities. With a customizable platform, you can design your event according to your event needs and the brand’s objectives. 

• Look For Customer Reviews: 

It is very important to understand a platform from a customer’s perspective. If you are looking for a virtual event platform, you should read the reviews of the platform. It will give you a true understanding of what the event platform is all about. No platform will ever tell you the limitations it has; in these cases, a customer review will help you out. You can rely on the customer reviews to know the cons of the platform; they will never leave you in the dark.

Picking up the correct virtual event platform can be a tedious task; you need to conduct proper research before making a choice. We hope this checklist will help you get your hands on the best virtual event platform. However, make sure you have enough time in your hands, and you don’t end up choosing the platform in a hurry. 

Introducing Mixhubb: A Customisable 3D Virtual Event Platform