In my opinion, the simplest definition of Direct Response Copywriting is writing that SELLS.
It persuades someone to require instantaneous and specific action.
An action which will be TESTED, PERFECTED, then SCALED to maximize conversions and profits.
It relies on the time-tested, proven techniques of master salesmanship to push the emotional hot buttons of your target audience…
Ultimately, to cause a burning desire to possess what you're selling.
You want your copy to be sort of a master salesperson who grabs your prospect’s full attention and holds it while telling an exciting story of your product or service…
… and why they have it immediately, explaining intimately everything they’ll be missing out on if they wait.
The Secret To Sales Success
Above all, to maximize your sales and profits, you MUST…
Target the proper market
Create the proper offer for that market
Deliver the proper sales message thereto market
If you're missing any of these three success ingredients…
… then your business goes to soon get on life-support or worse.
On the opposite hand…
With the proper Message…
Matched With the proper Offer…
Delivered-To the proper Market…
There Is NO LIMIT To The Success you'll Attain!!!
So, how does one get these three crucial ingredients right?
You do this through careful research. stepping into the heads of your potential customers and knowing what their most urgent WANTS, NEEDS, DESIRES, and PROBLEMS are.
Then you approach them from an area of EMPATHY – walking in their shoes and legitimately caring about helping them.
Also, it’s CRUCIAL to know we BUY ON EMOTION then rationalize the choice to shop for with logic we bend to suit our needs.
By going to know your prospects and what's most vital to them, especially something they're either so hooked in to or UPSET that they can’t even sleep at night…
… you'll know exactly which EMOTIONAL HOT BUTTONS to push to urge them to form an instantaneous decision to shop for.
This is what I do with my all of my copywriting. Whether i'm writing an immediate mail sales letter, online sales page, print or online advertorial, email or VSL (video sales letter) i'm creating a sales message that…
**** Addresses what’s most vital to the prospect
**** Answers all of their objections or concerns
**** Allows them the chance to shop for so as to unravel a pressing problem or fulfill a fanatical desire.
As A World-Renowned Direct Response Copywriter…
I have written powerful direct response sales copy for clients during a big variety of markets, including:
Online Education
Health Supplements
Information Publishers
SAAS
Martial Arts/Self Defense
Weight Loss
Skin Care
Male Sexual Health
Live Seminars
Software Developers
Insurance Agencies
Christian Education
Life Coaches and Consultants
Real Estate and lots of, many more.
I’ve enjoyed much success and had the incredible satisfaction of watching my clients grow their business faster than many ever dreamed possible.
I don’t tell you this to brag, but to assure you I even have A level of experience and proven diary you'll trust.
My goal for each client that hires me is to write down powerful sales copy that will…
**** Maximize Every Dollar You Spend On Marketing and Advertising…
**** Persuade Existing Customers To Spend MORE Money…
**** Revitalize “Dead Leads” Into RED-HOT Prospects…
**** Convert “Lookers” and “Procrastinators” Into IMMEDIATE Buyers…
Now, before you contact me, I’m getting to do something VERY contrarian to what most freelance direct response copywriters would ever do and admit that…
I Am Not Always the proper Direct Response Copywriter for everybody Who Wants to rent Me…
Wait, what? You’re probably wondering why the heck i might say that.
Well, the reality is i'm EXTREMELY picky about who I combat as clients and only want absolutely the absolute best matches for my style and lifestyle to contact me.
Yeah, meaning i'd close up many potential business and that’s okay because honestly i'm within the enviable position of not needing clients as I even have separate business ventures that are quite successful.
So, why am I even trying to find clients at all? It’s because i actually LOVE copywriting and there's nothing more rewarding to me than working with an excellent client who appreciates what I do, and that i can help succeed.
When I find one among those perfect clients, there's no better experience within the world on behalf of me than using my copywriting abilities to create their business empire.
I learned the hard way that working with a “less than ideal” client are often among the foremost miserable experiences in life. So I now carefully curate those that I combat as copywriting clients.
Another reason i'm so picky about who i select to figure with is that I literally only have time to require on one client project per month so for time restraint reasons it just is sensible to ONLY work with an ideal client match.
For more details please visit our website: https://worldclasscopywriting.com/
