MCDONALD’S DIGITAL TRANSFORMATION: ARE WE LOVIN’ IT?
Many companies have undergone a digital transformation in recent years, including many Fortune 500 companies. Adopting a digitally-focused approach to business not only has a host of benefits for your company but it helps to create relevance and longevity in a digital future.
In this article, we will provide a brief recap of what digital transformation is and its importance. We will then investigate a successful example of digital transformation at work. This is by examining McDonald’s vast transformation. You will learn about what it is they have changed, and what they have achieved as a direct result. You can also view our new infographic showing the facts and successes of McDonald’s transformation.
