Global Maple Water Market size is estimated at $320 million in 2020, and is expected to grow at a CAGR of 26.5% during the forecast period 2021-2026. Maple water is also known as sap which is clear liquid a plant-based water, that flows from maple trees for a short time in early spring. Maple sap contains 95% to 97.5% water. Maple water goes through a natural process that infuses it with nutrients. Maple water contains 46 unique bio-active compounds, some of which have antioxidant properties also minerals like potassium and zinc as well as calcium and manganese. It also contains malic acid and phenolic compounds. A mature maple tree can produce about 200 gallons of maple water per season. It is low in sugar and contains high amounts of electrolytes and antioxidants that helps in boosting immunity preventing degenerative diseases and improving digestion. Increasing preference for organic and plant-based beverages instead of carbonated drinks in worldwide coupled with rising health consciousness among the people are the major factors driving the growth of the market. Moreover, growing demand for low-calorie beverages further enhance the overall market demand for Global Maple Water during the aforesaid period.
Global Maple Water Market Segment Analysis- By Type
Based on the type, Global Maple Water Market is segmented into Flavored, Unflavored. The flavored segment is estimated to dominate the market during the period 2021-2026. This is attributed to increasing demand for flavored beverages, drinks that helps to refresh across the world. As flavored beverages support the consumers in resonating with tastes that are authentic and familiar to consumers, thereby influencing their purchase decisions. The unflavored, segment is forecast to be the fastest-growing segment and is projected to grow at a CAGR of 16.8% during the period 2021-2026. This is mainly owing to rising consumer preference towards natural flavor owing to health benefits.
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Global Maple Water Market Segment Analysis- By Packaging
Based on the packaging, Global Maple Water Market is segmented into Bottles, Cans, Tetra-Pack, others. In 2020, Bottles is estimated to hold a major share in the market. The demand for bottles is higher owing to their ease of handling. Moreover, it is safe to store beverages in them and also are reusable and refillable further contributing to the dominance of this segment. Also, Tetra-Pack is projected to grow with a CAGR of 15.9% over the period 2021-2026. This is owing to rising adoption of eco-friendly and lightweight packaging in the beverage industry.
Global Maple Water Market Segment Analysis- By Geography
In 2020, North America dominated the Global Maple Water market share accounting for 43% of the market. According to, the National Agricultural Statistics Service (NASS), Quebec region of Canada is the largest producer of maple water in worldwide. It is majorly consumed in Canada and U.S. The high consumption of maple water and plant based water owing to its nutritional values; as well as, rise in plantation of maple trees in this region are contributing to the dominance of this region.
However, the Asia-Pacific region is projected to be the fastest-growing over the period 2021-2026. This is owing to increasing consumer demand for natural beverage products.
Global Maple Water Market Drivers
Increasing Demand Of Low-Calorie Beverages
Increasing demand of low-calorie beverages owing to rise in prevalence of obesity across the globe is driving the growth of Global Maple Water market. According to, World Health Organization (WHO), in 2016, globally around 2 billion adults are overweight and of those 650 million are considered to be affected by obesity also in 2017, about 4 million people died each year owing to being overweight or obesed. Moreover, rising health consciousness among the people is also set to increase the market growth.
Growing Preference Towards Nutritional Rich Beverages
Growing preference of consumers towards nutritional rich beverages such as flavored, fortified, or sparkling maple water is also driving the market. Increasing awareness of nutritional value of maple water among the people as it is rich in nutrition such as protein, amino acids, vitamins, and minerals as well as malic acid and phenolic compounds. According to, the International Food Information Council Foundation on Food and Health, around 47% of the total consumers prefered food and beverages with additional nutrients. Also, the consumers are shifting towards bottled water from carbonated soft drinks is also set to the growth of Global Maple Water Market.
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Global Maple Water Market Challenges
Constantly changing weather conditions have adverse effects on maple trees as dry climate and rise in temperature negatively impact maple trees, thus challenging the market. Along with this lack of awareness about maple water in developing countries are also further challenging the growth of the market.
Covid-19 Impact
Moreover, the outbreak of COVID-19 around the world has impacted all industries including food & beverage industry. The supply chain has been largely impacted by the COVID-19 pandemic. Also owing to spread of coronavirus the production of maple water has been affected owing to shortage in raw material supply. This has also impacted the Global Maple Water market distribution channel.
Global Maple Water Market Landscape
Product launches, Merger & Acquisitions, Joint Ventures and R&D activities are key strategies adopted by players in the Global Maple Water Market. Global Maple Water top 10 companies are Drink HappyTree, My Maple Water, MapleMama Beverages, LLC., Kiki Maple Water, PURE MAPLE WATER COMPANY LTD., Drink Simple, Maple 3, Smith & Salmon Inc., Feronia Forests, LLC., and SEVA Maple Water.
Acquisitions/Product Launches:
In July 2019, King’s Row Coffee collaborated with Drink Simple to launch a maple water nitro cold brew into North Atlantic Whole Foods Market stores.
Key Takeaways
In 2020, North America dominates the Global Maple Water Market owing to rising health consciousness among the people in this region.
Increasing adoption of nutrition-rich beverages also plant-based water across the globe is driving the market growth of Global Maple Water.
Detailed analysis of the Strength, Weakness, and opportunities of the prominent players operating in the market will be provided in the Global Maple Water Market report.
Limited scientific research on maple water and constantly changing weather conditions cause adverse effects on maple trees. This along with lack of awareness in developing countries is challenging the growth of the market.
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