The Digital Scent Technology Market is forecast to reach $30.3 million by 2026, growing at a CAGR of 12.2% from 2021 to 2026. The Digital Scent Technology Market is estimated to witness a sustainable growth over the forecast period majorly because of the growing technology in developing sense of smell in online communication. Currently, only three of senses which are hearing, touching and sense of sight are implicated in online communication. Digital smell is one of the concepts of virtual reality. The digital scent is generally is a combination of hardware and software technology.
The role of hardware such as e-nose, Scent Synthesizer, Catridge and Scentograph is to produce the scent and that of software is to evaluate the scent equation and generate distinct signals for distinct smells. Lastly, the device produces that smell. With the digital scent technology, one can sense, transmit, reproduce and recapture smell, fragrance and flavors digitally on the internet. The smelling feature is carried out by USB powered devices which are supposed to emit appropriate smell at exact time. However, with the rapid adoption of Digital scent technology in the Defense and Healthcare sectors in different operations is expected to enhance its market growth in forecast period.
Digital Scent Technology Market Segment Analysis - By Hardware Devices
E-nose has dominated the Digital Scent Technology Market at 61.5% in 2020 as compared to the other hardware devices which are integrated in the Digital Scent Technology. An Electronic nose (E-nose) is an electronic sensing device intended to detect odors or flavors. Electronic sensing refers to the capability of reproducing human senses using sensor arrays and pattern recognition systems. E-nose performs under different stages and produce desired scent to user. The stages comprise of identification, comparison, quantification and other applications such as including data storage and retrieval. These devices are mainly used for industrial purposes. Scent Synthesizer has also been a major hardware devices in Digital Scent technology. California based Digiscents Inc. has developed the iSmell personal scent synthesizer. The iSmell is a peripheral device, about the size of a PC speaker that connects to a PC via a serial or USB port. It uses consumable cartridges which are used and replaced similar to the way ink jet printers use ink cartridges. The iSmell device reads a digital scent file, creates a smell from a palette of 128 chemicals stored in a cartridge which are then wafts into the air with a small fan, thus producing digital scent.
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Digital Scent Technology Market Segment Analysis - By End Use Industry
Digital Scent Technology is widely used in Healthcare and Defense sectors. One of the major reasons for boost in market of Digital Scent Technology in Healthcare is because of its vast adoption in Aromatherapy which is set to drive the healthcare sector at 16.5% through 2020. Aromatherapy is a kind of curing certain diseases by using different types of smell. It is also helpful in determining brain disorders. In Defense sector, digital scent technology is used for detecting explosives. Airsense Analytics GmBh, a leading manufacturer of Digital scent devices of Germany introduced their GDA-first Response which acts a portable detector of hazardous chemical substances and GDA-Explosives which is used in identification of explosives. These devices are adopted in Defense sector and are utilized in various operations. Moreover, Digital Scent technology is also used in Education sector, it is helpful in various studies of Geography, History and Sciences. These various applications in different sectors tend to propel the adoption of Digital Scent technology which is expected to enhance its market growth in the forecast period.
Digital Scent Technology Market Segment Analysis - By Geography
North America accounts for being the highest market among all the regions at 37.5% in 2020. The market growth in this region is predominantly rising due to leading economies such as United States, Canada and Mexico. Ongoing Governmental regulations of the US government on healthcare and special initiatives such as the Patient Protection and Affordable Care Act has brought a major boost in Digital Scent Technology Market growth especially in Healthcare sector. North America is closely followed by Asia-Pacific and Europe in Digital Scent Technology Market growth. Ongoing technology developments on E-Nose and Scent Synthesizer technologies in these regions has been uplifting different industrial as well as defense sectors which enhances the market growth of Digital Scent technology.
Digital Scent Technology Market Drivers
Rise in Technology Advancement drives market growth
The technology has so far targeted mainly the identification of sight and sound. To further enhance the virtual reality experience and a realistic experience, technology is now targeting users nose and tongue. With this technology advancement, the demand of Digital Scent Technology came into limelight. Digital Scent Technology offers the application in different area by offering a virtual reality experience and in different identification operations. These rising demands in different sectors tend to drive the market growth of Digital Scent Technology in global market. Due to rising Environmental concerns, the demand for air purifiers came into importance. Nowadays, due to uncontrollable pollution in some regions and increase in air-borne diseases, the installation of Digital scent technology to detect harmful gases and vapours are in great demands, especially in Healthcare sector. To reach this demand, Airsense Analytics GmBh, a leading manufacturer of Digital scent devices of Germany manufactured Portable Electronic Nose (PEN), a small, fast and robust identification system for gases and gas mixtures. The detection of the gases is performed with an array of gas sensors. These technology advancements tend to drive the market growth.
Innovation of Digital Smell on Smart Phones
According to International Telecommunication Union, 51% of the global population are using mobile-cellular devices out of which around 4 billion of them have internet access. With this vast availability of smart phones with internet access worldwide, researchers have been advancing the installation of Digital Scent Technology in-built in smart phones. Digital Smell has been introduced in the market in recent years. Researchers aim to provide long-distance conversations in a virtual-reality form. This will enable the users to experience a real sense of sight, voice as well as smell. These innovations will bring a major pace in uplifting the Digital Scent Technology Market globally. Major market players have already been investing in their Research and Development to manufacture these systems in smart phones so that it can be brought in real-life usability.
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Digital Scent Technology Market Challenges
High initial cost
One of the major challenges faced by Digital Scent Technology Market globally is the high initial cost of Digital Scent Devices. The high cost of electronic nose and delays between successive smell tastes are some of the factors which restraint the growth of Digital Scent Technology market. The rising technology developments of digital scent technology for its application in the field of defense and clinical diagnosis has been pushing the initial cost comparatively expensive and therefore, it acts as a barrier for further expansion of the market. Moreover, the unpredictability of airflow is another major factor that hinders the transmission of digitalized smell using E-Nose and Scent Synthesizer technologies and thus restricts its usage and tends to bring major challenges for the Digital Scent Technology Market growth.
Digital Scent Technology Market Landscape
Product launches, acquisitions, and R&D activities are key strategies adopted by players in the Digital Scent Technology Market. The Digital Scent Technology Market is dominated by major companies such as Airsense Analytics GmbH, Alpha MOS SA, Odotech Inc., The eNose Company, Electronic Sensor Technology, Scentcom Ltd. and Scentsational Technologies.
Acquisitions/Technology Launches/Partnerships
In October 2019, eNose Company launched their upgraded Electronic nose device using the Aeonose which is used in treatment of lung cancer by rapidly excluding the high negative predictive value for various types of lung cancer.
In January 2019, Odotech Inc. has been acquired by Envirosuite Limited, a technology company listed on the Australian Stock Exchange to provides the most comprehensive and intuitive real-time monitoring, investigative and predictive environmental management software in the world.
Key Takeaways
The Digital Scent Technology Market is estimated to witness a sustainable growth over the forecast period because of the growing technology in developing sense of smell in online communication.
The major factor responsible for the growth of the market are increasing applications and adoption of the digital scent technology (particularly e-noses) in the healthcare and the military and defense sectors.
Digital Scent Technology offers more realistic effects of movies and they provide a very new facility of digital smell in movies or in games which has been introduced which tend to uplift its market growth.
In the education sector, ongoing adoption of digital scent technology for teaching certain subjects such as botany, geography and history has enhanced its market growth in global market.
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