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PureCars, a leading provider of digital marketing technology and services for automotive dealers, today announced the appointments of Guy Super as Chief Revenue Officer, and Kate Colacelli as Chief Marketing Officer.
With nearly 20 years of industry experience, Super joins PureCars after serving as Vice President of Sales for Outsell, where he was responsible for accelerating nationwide growth for the company’s customer engagement platform. Prior to joining Outsell, he was an award-winning Sales Director with Dominion Enterprises. Super is a proven leader, with a wealth of experience building, developing and managing strategic sales teams. As PureCars’ CRO, Super will drive sales acquisition efforts, while helping current automotive retail clients maximize the value derived from PureCars’ digital advertising resources and solutions. Super holds a bachelor’s degree from Lawrence University in history.