For many people, Champagne is just a sparkling wine. In many cultures, though, it is virtually sacred during festivals. Champagne market operators are only allowed to describe their products as champagne if the wine comes from the Champagne area of France, according to EU regulations. In addition, the EU mandates that champagne be made according to strict appellation regulations. These regulations specify the procedures for carbonation, grape sourcing, specialised vineyard practises, and region-specific pressing methods.
Champagne producers place a premium on royalties when branding their wines. Champagne's association with monarchy and nobility has led to the beverage's widespread popularity among the increasing middle class. The widespread appeal of the champagne industry has been further fueled by the traditions of prominent wine cellars.
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