Data-backed insights on featured snippet optimization
Around one-fifth of all keywords trigger a highlighted bit
99 percent of all included snippets tend to appear within the first organic position and take control of 50% of the screen on mobile devices, driving higher-than-average click-through rates (CTR).
The key to included snippet optimization depends on a few particular locations: long-tail- and question-like keyword method, date marked material that comes at the best length and format, and a Check out this site succinct URL structure.
Google has actually constantly been quite hazy on any details about winning highlighted bits. This held true when they were initially presented, making them something businesses considered to be the cherry on top of their SEO efforts, which is still mainly the case. Having first-hand knowledge about the value and power of featured bits, Brado partnered with Semrush to conduct the most detailed research study around featured bit optimization to reveal how they really work, and what you can do to win them.
Revealing the highlights from an Included snippets study that evaluated over a million SERPs with highlighted snippets present, this post unwraps actionable ideas on amping up your optimization technique to lastly win that Google prize.
General patterns across the included bit landscape.
With billions of search queries go through the Google search box every day, our study discovered that around 19 percent
