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Why is CATI Market research essential?
Why is CATI Market research essential?
They say, today survival & for the success of organizations relies on data, online visibility & skills without adopting these three factors your won’t be survived as the market is more competitive, here market research plays a key role to know more about market scope & target segments.

Nowadays, the human community has strongly shifted to digitalization to make the human life more easier & flexible.  The digitalization & technological advancement plays an important role in our life which is not only restricted for the human but also it enhances the other opportunities in corporate sectors or business houses, digitalization & technology integration become one of the essential factors of any organization whether its small, medium or large scale.

They say, today survival & for the success of organizations relies on data, online visibility & skills without adopting these three factors your won’t be survived as the market is more competitive, here market research plays a key role to know more about market scope & target segments.   

Market research is a vast subject in nature which works on different models & methodologies according to business requirements & type.  If we talk about CATI market research, cati stands for Computer Assisted Telephone Interviewing which arose in early seventies in usa, since then integration of the technology advancement made this method more effective & efficient.

Adopting CATI research technology plays a key role which simplifies the process of storing, summarising, gathering & filtering the data.  Here at CATI a well drafted questionnaire helps to understand best insights about product & services secure the requisite data can do without the least hassle of planning and managing.

The most important advantage of adopting the CATI method of interview is that it is not restricted to a specific geographic location or website nor is it restricted by time. It can be conducted at any time as per the customers at their own convenience.  

Cati market research involves any research which involves the electronic devices with use of technology capable for storing and structured questioning. It determines the customer's motivation through close observation.  myMRPlace is a global marketplace for the market research industry. We aim to simplify market research outsourcing from both buyers as well as from suppliers by providing the best cati market research company.