Vitamins and Supplements Market Share, Globe Key Updates, Demand, Size and Industry Forecast to 2027

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The global Vitamins andSupplements Market is set to gain traction from the increasing demand forhealthy and innovative products from the consumers. Manufacturers nowadays arestriving to develop new vitamins and dietary supplements (VDS) products equippedwith botanicals and natural herbs.

Vitamins and Supplements Market Share, Globe Key Updates, Demand, Size and Industry Forecast to 2027

This information is given by FortuneBusiness Insights™ in a new report, titled, “Vitamins and Supplements Market Size,Share & COVID-19 Impact Analysis, By Type (Multivitamins, CalciumSupplements, Pediatric Supplements, and Others), Form (Capsule, Tablet, Powder,and Liquid & Gel), Distribution Channel (Supermarkets, Convenience Stores,Specialty Stores, and Online Retails), and Regional Forecast,2020-2027.” The report further states that the vitamins and supplementsmarket size was USD 108 billion in 2019 and is projected to reach USD 185.16billion by 2027, exhibiting a CAGR of 6.4% during the forecast period.

COVID-19: Enhancement of NaturalDefense System to Skyrocket Demand

The outbreak of the COVID-19 pandemichas affected the market positively. Consumers are looking for nutritional andhealthy products to enhance the natural defense system of their bodies. TheU.S. National Health and Nutrition Examination Survey declared that during thepandemic, more than 50% of the U.S. population was reported to consume vitaminsand supplements. We are providing in-depth analysis to help you betterunderstand the current scenario of the market.

This Report Answers the FollowingQuestions:

Which segment is set to dominate the market?
Which region is likely to lead the market in the near future?
How would key companies surge the sales of their products?
What are the market drivers, hindrances, and opportunities?

Drivers & Restraints

Increasing Usage of Online Platformsfor Shopping to Boost Growth

People across the globe are nowadayshighly dependent on the internet. They are becoming very attentive inpersonalized care and medicines owing to the rising volatility of the healthsupplements industry. The internet is one of the vital mediums for shopping,would aid in providing easy access to dietary supplements. To provide ahassle-free shopping experience, manufacturers are emphasizing online platformsto deliver their products. As per a report by World Food India, in the globalnutraceuticals market, more than 25% share is held by dietary supplementproducts. However, the products go through a large number of stringent testsbefore they are distributed. This factor may hamper the vitamins &supplements market growth in the coming years.

Segment

Multivitamins Segment to DominateBacked by Need to Reduce Malnutrition

Based on type, the market ismultivitamins segment held 35.42% in terms of vitamins and supplements marketshare in 2019 and is set to dominate throughout the forthcoming years. Thisgrowth is attributable to the increasing demand for multivitamins supplementsfor reducing insufficiencies. They include vitamins A, E, C, and D that help indiminishing malnutrition.

Regional Analysis

Rising Concerns Regarding Malnutritionto Favor Growth in Asia Pacific

In 2019, Asia Pacific procured USD49.06 billion in terms of revenue. This growth is attributable to the emergingconcept of nutritional food items in the region on account of the increasingconcerns regarding malnutrition. Japan and China are the leading markets inthis region because of the rising demand for traditional medicines. NorthAmerica, on the other hand, is expected to showcase significant growth stokedby the high demand for calcium and fish oil supplements.

Competitive Landscape

Key Players Focus on Launching NovelVitamins & Supplements to Meet Rising Demand

The market is highly consolidatedbecause of the presence of several renowned companies. They are constantlytrying to develop new products equipped with the latest innovations. This ishelping them to gain a competitive edge and fulfilling the demand from theconsumers.

List of the Leading Companies Profiledin the Global Vitamins and Supplements Market are:

Bayer AG (Leverkusen, Germany)
Koninklijke DSM N.V. (Heerlen, Netherlands)
Archer Daniels Midland Company (Illinois, U.S.)
BASF SE (Ludwigshafen, Germany)
Glanbia, Plc (Kilkenny, Ireland)
Nuleaf Naturals LLC. (Colorado, U.S)
Herbalife Nutrition (California, U.S.)
Reckitt Benckiser Group plc (Slough, U.K.)
NutraMarks Inc. (California, U.S.)
Otsuka Pharmaceutical (Tokyo, Japan)

Browse Detailed Summary of ResearchReport with TOC:

https://www.fortunebusinessinsights.com/vitamins-and-supplements-market-104051

Detailed Table of Content:

Introduction

Research Scope
Market SegHouseholdtation
Research Methodology
Definitions and Assumptions

Executive Summary
Market Dynamics

Market Drivers
Market Restraints
Market Opportunities
Emerging Trends

Key Insights

Overview on Global Nutraceutical Market
Supply Chain & Regulatory Analysis
Global Vitamins & Supplements Price Trend
Recent Industry DevelopHouseholdts - Policies, Partnerships, New Product Launches, and Mergers & Acquisitions
Impact of COVID-19, Challenges, and Opportunities amid the Pandemic

Global Vitamins & Supplements Market Analysis, Insights and Forecast, 2016-2027

Key Findings / Summary
Market Size Estimates and Forecast

By Type (Value)

Multivitamins
Calcium Supplements
Pediatric Supplements
Others (Mineral & Protein) (Mineral & Protein)

By Form (Value)

Capsule
Tablet
Powder
Liquid & Gel

By Distribution Channel (Value)

Supermarket/Hypermarket
Convenience Stores
Speciality Stores
Online Retails

By Region (Value)

North America
Europe
Asia Pacific
South America
Middle East & Africa

TOC Continued…!

Below are the two latest industrydevelopments:

May 2020: Homart Pharmaceuticals introduced three vitamin C products under the Springleaf and Toplife brands. Its main aim is to cater to the rising demand for immunity boosters amid COVID-19.
April 2020: itSpray launched an oral spritz vitamin brand named BOOSTit across Arizona and Nevada. It uses a sublingual delivery system that is capable of acting faster than gummies, powders, and pills.

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