Top Ways to Combine Instagram and Email Marketing

Top Ways to Combine Instagram and Email Marketing

Email is one of the most traditional and trusted marketing methods when it comes to digital marketing. And for good reason: email marketing may provide a return on investment of up to 4100 percent.

Social media marketing, on the other hand, has proven to be equally as effective, if not more, in recent years. Instagram is a photo-sharing website with approximately 1.28 billion active users, the majority of whom are between the ages of 18 and 36.

Instead of isolating the separate marketing segments, you may integrate your email and Instagram marketing efforts to reap the benefits of both.

Here are the most popular strategies to boost your marketing efforts by combining Instagram and email:

Strategies to combine Instagram Email Marketing

1-Promote Your Newsletter Actively on Instagram

Your Instagram followers may not be aware that you have a newsletter, the first thing you should do is actively advertise it on your profile.

2-Use your emails to cross-promote your Instagram account.

Email marketing is definitely one of the most effective methods for increasing interaction and reaching out to your target audience. Your Instagram postings may get buried in your followers' feeds after a day or two, but your newsletter will always be there, waiting to be opened in the inboxes of your subscribers. This is why promoting your Instagram account in your regular emails is just as crucial. Adding social media symbols to the bottom of your emails is one of the simplest methods to accomplish this. They can assist you in growing your audience and nurturing it through various means.

3-Use Instagram Stories to your advantage

Instagram Stories may disappear in just 24 hours, but because of the sense of urgency they create, they produce more engagement.

Creating Instagram Stories is more important than ever before in the era of the customer. Instagram stories are helpful to increase your followings and likes. You can also buy Instagram likes uk and followers uk to become famous on social media platforms.  

You may use Instagram Stories' power and high engagement to promote your newsletter highlights and link to a website where people can sign up for your newsletter. Viewers of your Stories will not only be able to see a preview of your newsletter but will also be able to sign up for it immediately by clicking on the link.

4-Make a Post about your newsletter on Instagram.

You can directly take screenshots of your current newsletter and share them as a post or Story on Instagram. It’s also a good idea to share highlights of your newsletter with your Instagram audience to show how informative and engaging your newsletter is. 

5-Encourage your subscribers to follow your Branded Hashtags.

The power of hashtags on social media cannot be emphasized. Instagram's algorithm has become increasingly smart. Even if your postings aren't clearly visible in your followers' feeds, your branded hashtags can ensure that your visibility is maintained. Hashtags can help you to increase likes and followers on Instagram and also other social media platforms. You can also buy Instagram followers uk to increase your following and social presence.

Final Words:

For your brand's sales funnel, Instagram and email marketing have different objectives. You may successfully supercharge your marketing strategies and increase engagement as well as conversions by combining their powers.