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How to Do an SEO Competitive Analysis?
Competitive
analysis is an integral part of SEO. If
you want your website to have a better user experience, better traffic, and
ranking than your competitors, then you need to have an SEO competitive
analysis. When you perform SEO services, it is tempting to focus just on your
website’s ranking and visibility. And while you are satisfied with your success
and ranking, your competitors are making way for a better SEO strategy. Hence, Jacksonville SEO experts suggest you know how to do an SEO competitive analysis. You
must understand that the success of your business is also dependent on your
competitor's performance and the tactics they use. That is why it is essential
to perform competitive analysis. Jacksonville SEO Company has
mentioned steps as to how to perform an SEO competitive analysis. They are:
Step 1- Keyword research, Step 2: Finding the right keyword opportunities, Step
3: Identifying competition, Step 4: analyzing competition, Step 5: how to beat
your competitors, Step 6: social media and Content Audit, Step 7- Create
Content or Optimize Existing Content Based on Your Discoveries, and lastly Step
8: Determine Your Barrier to Entry and Strategy. Jacksonville SEO Company has
also mentioned some of the most powerful tools for competitive SEO analysis.
They are: Ahrefs, Alexa, Moz, Spyfu and SEMrush. Therefore, you must make a
competitive analysis of SEO an important part of your marketing strategy. It
can help you in improving your website’s performance, beating your competition,
and identifying problematic areas.