Panopto, the leading video management system provider, today announced that, amidst significant company growth, Dave Neway is joining the company as its Vice President of Marketing.
Neway brings a unique combination of marketing leadership, B2B expertise, and B2C brand experience to Panopto. Panopto’s video management system helps large enterprises and higher educational institutions build, manage, and search highly secure video libraries for a variety of uses, such as preserving institutional knowledge, training, remote work, distance learning, executive communication, and more.
Panopto is a pioneer in using artificial intelligence (AI) for its video management system, a significant area of expertise for Neway, as he most recently served as the head of marketing for IBM Watson Advertising and Weather. At IBM, he played an integral role in the brand launch of Watson Advertising while leading all go-to-market strategies for a suite of AI-powered solutions designed for the advertising ecosystem.
https://www.martechcube.com/video-search-pioneer-panopto-hires-ibm-ai-marketing-executive/
