Along with long-term post-infection coronavirus symptoms, several individuals these days are approaching trichologists to seek treatment for hair thinning. Excessive hair fall has become one of the serious health concerns among people infected with COVID-19. Companies in the hair supplements market are capitalizing on this opportunity to increase the availability of hair vitamins through eCommerce and social media platforms.
Apart from maintaining optimum immunity, individuals are paying attention to the overall health and well-being, which is being emphasized through vitamin B12, vitamin D3, and vitamin C supplements to prevent hair fall. In India, in order to appeal to the millennials and Gen Y population, Ayurveda brands are entering the competition to increase the availability of hair supplements. These factors are further driving the hair supplements market.
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Possible Side Effects of Biotin Supplements Affecting Market Growth
The hair supplements market is projected to cross US$ 2.86 Bn by 2031. Biotin supplements are being publicized for stimulating hair growth. However, possible side effects of biotin include digestive upset, skin rashes, and kidney problems, among others. Moreover, the FDA (Food and Drug Administration) has not established a recommended dietary allowance (RDS) for biotin.
Thus, to overcome issues of side effects with biotin supplements, companies and brands are recommending doctor’s consultation with the consumption of healthy diet to improve hair growth. Health conscious consumers are referring to dietician’s recommendations about the best gluten-free, affordable, and hypoallergenic biotin supplements through online news outlets.
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Hair Vitamin Capsules with DHT Blockers Help Prevent Follicle Shrinking
Capsules are anticipated to dominate the highest revenue share among all forms in the hair supplements market. OZiva Hair Vitamins with DHT (Dihydrotestosterone) blocker and omega-3 are gaining popularity in the segment of daily hair nutrition. Consumers are preferring gluten-free, soy-free, non-GMO (Genetically Modified Organisms), no artificial sweeteners, and no sugar in hair supplement capsules.
Manufacturers in the hair supplements market are developing capsules that promote hair growth with the help of zinc, iron, and vitamin A, C, D, & B-complex, among others. They are increasing R&D in capsules that prevent follicle shrinking and control hair fall with the help of DHT blockers such as pumpkin seeds, pine bark, stinging nettle, and the likes.
Multivitamin Hair Gummies Enable Proper Functioning of Oil Glands
Biotin hair gummies are being publicized for hair strengthening and repairing of hair tissues. Bodywise - a manufacturer of science-backed self-care products is offering its 100% vegan hair vitamin gummies for women. It has been found that zinc plays a vital role in hair tissue growth and repair. Hence, manufacturers in the hair supplements market are boosting their output capacities in hair multivitamin gummies that enable proper functioning of the oil glands around hair follicles.
The high prevalence of zinc deficiency in women is acting as a key driver of the hair supplements market. Brands in the hair supplements market are developing gummies packed with vitamin A, C, and E that protect the hair from free-radical damage.
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