Theglobal mushroom market is prognosticated to witness an intense competition inthe span of coming years. This is attributed to the rising demand in food andbeverage sector. besides, the market faces a low entry barriers, and is notreally fragmented. As a result, the emergence of key entrants in the mushroom market is expected to be convenientin regional and global market. Some of the major players leading the globalmushrooms market are Costa Group, The Mushroom Company, Okechamp S.A.,Monterey Mushrooms Inc., Drinkwater’s Mushroom Ltd., Monaghan Mushrooms, andShanghai Finc Bio-Tech Inc. These companies dwell on their well establisheddistribution channel and regular mergers and acquisitions strategies to have anedge over their competitors in the market.
Accordingto a recent report by Transparency Market Research, the global mushroom marketis likely to project a steady CAGR of 8.2% within the forecast period from 2016to 2024. In 2016, the market was valued nearby worth US$36,825.4 of US$69,267.9by the end of forecast period.
Basedon form, the global mushroom market is bifurcated as processed mushroom andfresh mushroom. Among these, the fresh mushroom segment held a lead of 56.5%,of share of global mushroom market in 2016. The mentioned segment is likely tosustain its position in the forecast period as well with a steady CAGR of 8.3%.Regionally, in 2016, North America led the global mushroom market owing to amajority share of 34%. The growing market of processed food, increasingdependency on imported items, and consistent rises in demand for mushrooms areforeseen to contribute in the growth of North America market by leaps andbounds in forthcoming years.
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Increasingawareness among the people about the benefits of mushrooms, rising consumptionof processed food items, increasing investment by firms to fulfil the demand ofa huge customers with smart packaging that even extends the shelf life of thefood items are among the most crucial factors backing the growth of globalmushroom market in the forthcoming years. Apart from these, the rigorousR&D activities and growth activities are presently to estimated to harnessthe expected applications of various mushroom, that is expected to additionallypump the mushroom market.
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Nevertheless,extremely low shelf-life of mushroom, poor process management, and lowawareness among people are hampering the market from development. However,increasing concerns with respect to obesity is another factor to attract newconsumers looking ofr reducing consumption of meat nd provide huge scope inforthcoming years.
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Risingdisposable income in the urban areas, and people living in metro cities ofdeveloping nations are the key contributors in the upsurge of the food sector.The firms in food sector are as well making use of increased trends inconsumption of ready to eat food, processed food, and advanced packaging.Resultantly, the global mushroom market is flourishing significantly, owing tovarious health benefits and from aesthetic point of view. Mushrooms containvarious nutrients for example, selenium, vitamin, and potassium.
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