A trademark is any symbol, word, phrase, design, or combination thereof that can be represented graphically. A good brand is easy to pronounce and remember. At the same time, it is also unique and has an unmistakable character. A distinctive brand helps customers distinguish your product or service from your competitors. It is an important intellectual asset for a company as it discourages competitors from using similar names and logos.
Benefits of trade marks
A trademark is any symbol, word, phrase, design, or combination thereof that can be represented graphically. A good brand is easy to pronounce and remember. At the same time, it is also unique and has an unmistakable character. A distinctive brand helps customers distinguish your product or service from your competitors. It is an important intellectual asset for a company as it discourages competitors from using similar names and logos. Additionally, Brand Registry allows customers to associate visual cues with products, thereby promoting brand loyalty.
