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Third-party hair products manufacturer
Third-party hair products manufacturer
There are two types of hair care product manufacturers. The first type of manufacturer is a third-party hair products manufacturer, a private label. This company uses its formulas, ingredients, and equipment to produce products for other companies. The second type of manufacturer is a company that creates products under its brand name. Private label hair product manufacturers make about 70 percent of the hair care products on the market. In the U.S., over half of these companies sell their products under a private label.
Numerous factors are driving the global hair care products contract manufacturer market. Rising awareness about ingredients and the cost of these products are a few driving factors. Also, increasing disposable incomes are driving the market. Other factors restricting growth are the high costs involved and the slowdown in the economy. Nevertheless, many hair care product manufacturers are trying to stay competitive. And that means increasing product quality and functionality. This will result in a more critical brand name.
The major global third-party manufacturers of hair care products market players are Unilever plc, Procter and Gamble, L'Oreal S.A., Aveda Corporation, and Amka Products (Pty) Ltd. Besides, companies such as Johnson & Johnson Pvt. Ltd., Henkel Corporation, and Shiseido Company compete in this market. However, competition is fierce, and a new shampoo is launched every five minutes.