Want to increase the revenue of your travel business? Make sure to imply these tried and tested ideas that can skyrocket your sales.
Ask for Referrals:
Customer referral programs help increase revenue for your travel agency if done right. All you need to reach out to your loyal customers. By asking for a referral, you are asking your client for a favor. You can ask your clients or customers online, an email, or in person. For example, you can promise them to offer certain discounts and gifts if they refer your services to their friends.
Create a Strong Social Media Presence:
If your travel business is not utilizing social media, it is a good idea to choose and commit to limited social profiles at the very least.
While each business will have a slightly different client base with different social media habits, there are good chances that your customers use social media for travel purposes.
Keep Your Team Members Motivated:
If you have a sales team, make sure to keep it motivated with great incentives. So, how do you push your sales team to work as hard as they can to win more clients and book the most trips possible?
Personal incentives can work. For example, you can give them a dinner party or paid trip if they meet their sales goals.
Ask Your Customers to Leave Reviews:
We all know online feedbacks can make a difference.
How many times have you checked out a restaurant, only to be turned off by negative feedback on Google or Yelp?
The same thing can be said about your travel agency. Good reviews will help your home based travel agency encourage more prospective clients to buy your services.
According to one study, over 90 percent of consumers are influenced by reviews, and 80 percent of potential customers will not buy from a business with a low rating.
Therefore, ask your customers to leave a review.
Build Personal Connection with Your Customers:
While new customers are important to boost your revenue, your existing or returning clients are still crucial to your success.
Make sure to give them plenty of attention. The chances that you will be able to sell again to your existing client is 70 percent while selling to a new client is only up to 20 percent.
Offer Ancillary Services:
If someone books a hotel with you, you can offer him a cab service. A pick and drop service can be useful for someone booking a flight with you. You need to collaborate more with local businesses to offer more to your customers. It will also rev up your revenue.
Establish Your Niche in the Market:
One way to increase your revenue is to build your business in a niche market.
The travel niche shouldn’t be complicated or rare—but the more unique it is, the better. Niche travel means you are offering something that a few agencies sell, and that your offerings are unique in some way.
It means that you are specializing in a certain demographic area, like organizing tours to historical places, offering elderly tours, or a trip to haunted places.
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