Global matcha market expected to reach approximately USD 4.83 billion by 2024, at a CAGR of around 9.25% between 2018 and 2024. Matcha is Japanese style a powdered green tea leaf with high nutritional benefits as compared to other types of tea.
Global Matcha Market - Opportunities and Forecasts, 2022-2028
The global matcha market was valued at USD 3.52 billion in 2021 and is predicted to grow at a CAGR of 7.60 percent to USD 5.88 billion by 2028.
Global Matcha Market Size, Trends, Competitive Landscape, Historical & Forecast Analysis, 2022-2028 The market is growing due to factors such as increased consumer focus on adopting a healthy lifestyle and increased millennial expenditure on dietary beverages.
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The scope of the Matcha Market is as follows:
Matcha is a powdered green tea made from high-grade green tea. Green tea powder is mixed into hot water instead of soaking to make a frothy drink. The Japanese tea ceremony is built around the act of presenting, preparing, and tasting matcha. Matcha's origins are ceremonial and as a cookery component in everything from ice cream to salad dressing, and it's extremely popular around the world in drinks like boba tea or tea lattes. Matcha leaves are cultivated on green tea greeneries that are kept in the shade. The amount of chlorophyll in these leaves rises as a result of the shadow, making them bright green and nutrient-dense. The leaves are hand-picked, with veins and stems removed. It has numerous advantages, including being high in antioxidants, helping to preserve the liver, boosting cognitive function, preventing cancer, promoting heart health, helping to reduce weight, and being very easy to make.
The regions covered in this matcha market report are North America, Europe, Asia-Pacific and Rest of the World. On the basis of country level, market of matcha is sub divided into U.S., Mexico, Canada, UK, France, Germany, Italy, China, Japan, India, South East Asia, GCC, Africa, etc.
Key Players for Matcha
• AIYA
• Marushichi Seicha
• Shaoxing Royal Tea
• Marukyu Koyamaen
• Ujimatcha
• Yanoen
• AOI Seicha
• DoMatcha
Tea lovers rejoice as Whipped Matcha Latte storms social media after Dalgona Coffee
As of January 20, 2020, Dalgona coffee became a social media sensation within weeks of its inception. This is a simple and quick meal that can be created at home with the most basic materials. The nicest part about Dalgona coffee was that it tasted great and was visually appealing, making it the muse of many social media chefs and bloggers. With this Dalgona coffee recipe, people have created Dalgona pudding and even Dalgona cake. Tea aficionados and health-conscious people, on the other hand, praised a new whipped Matcha latte recipe.
Millennials' increasing expenditure on dietary beverages is a key driver of the Matcha market
The global matcha market is being driven by the rising usage of matcha powder in foods and beverages such as cookies, cereals, yoghurt, cakes, candies, chocolates, and energy bars, to name a few. According to the US Department of Agriculture, the wealthiest Millennials (those earning more than $99,999) spend over 1.5 percent more on vegetables. As a result, increased millennial spending on dietary beverages is one of the primary reasons driving market development. Demand for healthy and nutritious food and beverage items is also supporting market expansion, thanks to the rise in chronic disease cases. For example, 133 million Americans, or 45 percent of the population, have at least one chronic disease, and chronic diseases cause seven out of ten fatalities in the United States each year, killing more than 1.7 million people. Furthermore, the growing number of health-conscious customers, as a result of increased knowledge of the health advantages of matcha ingredient, is likely to drive market expansion over the forecast period. Climate change and changes in government legislation, on the other hand, are limiting market expansion.
Key Players
The “Global Matcha Market” study report will provide a valuable insight with an emphasis on the global market including some of the major players such as Matcha Maiden, Kissa Tea, Mizuba Tea, Midori Spring, AOI Tea Company, AIYA America, Encha, Ippodo Tea Co., Ltd. DoMatcha, and UNILEVER PLC.
Our market analysis also includes a part dedicated only to such significant firms, in which our experts provide an overview of all major players' financial statements, as well as product benchmarking and SWOT analysis. The competitive landscape section also contains an analysis of the above-mentioned players' global development strategies, market share, and market position.
The Most Important Benefits of Global Matcha Market Reports –
● The global market study includes historical and projected data.
● Market Introduction, Market Summary, Global Market Revenue (Revenue USD), Market Drivers, Market Restraints, Market Opportunities, Competitive Analysis, Regional and Country Level are all included in this global market research report.
● The global market study aids in the identification of market opportunities.
● The global market study includes a thorough examination of emerging trends and the competitive landscape.
Global Matcha Market Segmentation –
By Type
• Drinking-Use Matcha Green Tea Powder
• Additive-Use Matcha Green Tea Powder
By Application
• Drinking Tea
• Pastry
• Ice Cream
• Beverage
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