During the corona pandemic, it was almost impossible to buy groceries from supermarkets. Due to restrictions on travel and lockdowns, we got into the habit of shopping online for almost everything including groceries. It offered us ease of shopping and get quality products delivered at our doorsteps.
Thanks to technology that launched an online grocery delivery market platform to help people save time and energy. With the increasing demand for online grocery delivery, many businesses adopted the idea of starting their online grocery delivery marketplace platform to generate revenues. If you are also planning to start your online grocery delivery business then find out more information on how you can start an online grocery delivery marketplace platform
Why Do You Start An Online Grocery Platform?
Here are some reasons for starting your online grocery delivery platform
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Increasing demand for online groceries delivery services
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Supports Offline Vendors
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Includes a specific category/niche
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Improves user engagement
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Boosts brand awareness
Vital Factors To Consider While Starting An Online Grocery Platform
Business Model
The success and popularity of every grocery delivery website are based on the shopping experience and flexibility it offers to its customers. A lot of businesses tried to implement different models in the online zone, but they failed to attain success.
Let us look at some effective business models that can be considered for business
1. The business model for Grocery Store
In case you are already running a grocery store and want to shift to an online grocery store, then this model can be affordable. It can be a faster solution to create your online presence.
There are two subcategories in this online grocery store business model and they are
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Seller
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Buyer
A seller is an admin who sells the products to several buyers through his online grocery store.
2. The Business Model For - Multi-Vendor Marketplace
It will be a good idea to opt for the business model for a multi-vendor marketplace. This model helps you make multiple sellers join your marketplace. You can help them sell their products to different customers.
This model helps customers to purchase grocery items from distinct brands/sellers. This model includes Buyer, Seller, Admin, and Delivery Staff.
3. Revenue Model
This business model for your online grocery delivery app development includes these revenue generation techniques that help businesses earn profits
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Subscription fees
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Affiliate partnerships
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Platform Commissions
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Display ads
Grocery Apps To Consider For Buyer & Delivery Staff
Today, having a mobile app has become a necessity for every business. It helps the users find and connect with your brand for an amazing shopping experience. So, investing in a mobile app for your grocery business will pay back.
So, to generate revenue for your business and increase audience base, you need efficient mobile app development for delivery staff and buyers.
1. App For Buyer
An app for a buyer is developed to offer your buyers an amazing shopping experience through your grocery platform online.
2. App for Delivery Staff
The app for delivery staff can help them process the deliveries efficiently.
Important Features Of An Online Grocery Platform
1. (Buy Online, Pickup in Store) - BOPIS
A lot of grocery retailers prefer a multi-channel structure. This plan is about just click & collect to improve user experience and organise the supply chain.
BOPIS - Buy Online, Pickup in Store is a strategy where the user makes a purchase online and then picks it up from the pickup spot.
2. Time slots for delivery
Delivery is quite challenging for online grocery portals. But with the time slots feature available for delivery, users can select their preferred time slots for delivery of groceries to their place.
3. Progressive Web Apps (PWA)
It is a web application development that offers a native app-like experience to the customers. It can be easily installed on the home screen to help users get easy accessibility. It also enhances SEO and increases conversion rates.
4. Multiple Payment methods
You can provide multiple payment methods like net banking, COD, credit or debit cards, etc for the users to choose their preferred payment option.
5. Inventory Management
It is a vital feature to be integrated during online grocery delivery marketplace development. It helps with data related to your inventory. You can manage stocks of different products and track inventory as well.
With a flexible inventory management model, it helps the sellers to manage order cancellations requests, order refunds, etc
6. Multilingual
The multilingual feature is important for your grocery delivery portal. Adding multilingual functionality to your online grocery delivery marketplace platformto reach a wider audience globally.
7. Real-Time Tracking & Updates
This feature can help the users track the live location of the delivery staff and get notifications on order status.
8. Chat Support
Certainly, you need to connect with the consumers to resolve their issues and answer their queries. It can be attained through chat support features that reflect on all pages. This live chat helps buyers to seek help for any queries with customer representatives.
9. Evaluate Sales Reports
The feature helps marketplace owners to evaluate sales reports. They can also keep a check on the overall performance of their portal.
The reports can help them plan future marketing strategies for their portal. The sellers can use this feature to check sales reports of individual registered stores on the platform.
Conclusion
Grocery delivery is the latest online business to get high growth across the globe. This concept has helped businesses convert new buyers to loyal customers in the long run. An impressive portal, robust features, and focus on user experience have helped start-ups and established businesses to boost their revenues.
When planning for starting a platform you need to seek consultation from an expert online grocery delivery marketplace development team to integrate custom features. Certainly, investing in an effective solution to reap the benefits in the long run.
If you need assistance in building your online grocery delivery marketplace platform, connect with X-Byte Enterprise Solutions for effective solutions.
| Read Original Blog Here:
Online Grocery Delivery Marketplace Platform
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