Optical Brighteners Market Dynamics

The growing textile and apparel industry in the APAC region, rising demand for biodegradable brighteners, and rising demand from the cosmetics industry are the major growth drivers identified in the optical brighteners market. It has been observed that with changing consumer lifestyles and increasing disposable income, there is a growing demand for textiles among consumers. To meet the growing consumer demand for brighter clothing, textile manufacturers have increased their use of optical brighteners in textiles to counteract the yellowness of the fabric and emit blue light rays.

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