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Martech Company Quad Welcomes Sales & Marketing Executive
Martech Company Quad Welcomes Sales & Marketing Executive
Former Nielsen Senior Vice President Julie Currie Joins Quad as Executive Vice President & Chief Revenue Officer

Quad/Graphics, Inc. (NYSE: QUAD) (“Quad” or the “Company”) today announced that Julie Currie has joined the Company as its new Executive Vice President & Chief Revenue Officer. Currie succeeds Renee Badura, Executive Vice President of Sales & Marketing, who will be retiring after 34 years of service to the Company.

Currie brings a wealth of marketing, retail, and CPG client services knowledge to Quad, a marketing solutions partner with a unique integrated service platform that helps clients reduce the complexity of working with multiple agency partners, increase content workflow efficiencies, and improve the effectiveness of their overall marketing spend. Currie’s experience leading organizational change and transformation, and her keen understanding of data and analytics, will provide immeasurable value to Quad and its clientele.

Currie spent 25 years at The Nielsen Company, where she ultimately served as Senior Vice President of Global Retail Product Leadership, leading the company’s strategic transition from a product-selling organization to strategic solutions one, and grew its revenue by double digits. Her clients included Walmart, The Kraft Heinz Company, Procter & Gamble and Miller Brewing Company.

Most recently, Currie served as a principal consultant for FCM, a consultancy where she worked with clients on strategies for achieving company growth, optimizing operational performance, and cultivating corporate sustainability.

https://www.martechcube.com/martech-company-quad-welcomes-sales-marketing-executive/