Advanced Baby Monitors Market, By Type (Stationary, Wearable), By Offering (Audio and Video and Tracking devices) By End User (Homecare, day-care others) opportunities and forecast 2020-2026. Advanced baby monitors allow the parents to track the actions of their children. Growing awareness regarding the child safety has been encouraging the working parents to purchase such type of product. Increase in the number of working parents in countries including Canada, U.S., and China, is expected to remain the major factor driving the market growth. The products reduce stress of parents when they are at work or away from the home as device facilitate the consumers with real-time communication among parents and children. Additionally, rapid penetration of the smartphone has been assisting the growth of industry as they permit the parents to watch the child from any location.
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Product innovation with the utilization of IoT (Internet of things) and new technologies is raising the demand for products in both developing and developed countries. Features including ease of installation, portability, and WLAN connection have been appealing the consumers around the world. However, decrease in the birth rate triggered by the sedentary and high-stressed lifestyle is predictable to hinder the market demand for industry in upcoming years. Moreover, safety concerns associated with the baby monitors can be challenge for the makers of the advanced baby monitor industry.
Segment Overview
As of 2019, the audio and video segment by product, held the largest share. These type of advanced baby monitors help ease the anxiety and stress of parents triggered by being apart from thechild. The video camera lets the parents to securely access the live video of child while away from the home to monitor the baby’s activity, feeding and nap schedule.
Large number of audio and video baby monitors are included with two-way audio, two-way audio, temperature sensors, and automatic mobile notifications. Some of the major producers including iBaby Labs, Inc. and Motorola, Inc. have products equipped with lullabies to calm children to sleep. Consumers have been choosing for audio and video products majorly owing to their mentioned features.
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Regional Overview
North America lead the market for smart baby monitor in 2019. Increased implementation of advanced baby products is one of key factors boosting the market growth in North American countries including U.S. Furthermore, rapid development of online retailing in the country is positively inducing the industry growth. Moreover, easy availability of the monitors in the online and specialized stores of Canada and U.S. has enhanced the growth of the market.
Asia Pacific is expected to witness the highest growth during the forecast period. Increasing female working women population in countries including China, Japan, Indonesia, Thailand, and India is anticipated to be a vital factor driving the market. Additionally, fast adoption of equipment among the parents, along with the rising purchasing power, has been fuelling the demand for advanced baby monitor in the region.
Competitor overview
Over past few years, producers such as VTech Communications, Inc.; Summer Infant, Inc.; Lorex Technology Inc. and Lorex Technology Inc.; have been announcing new baby monitors to increase their consumer base and gain competitive advantage. Furthermore, other manufacturers such as Kimberly-Clark (Huggies) and Procter & Gamble Company (Pampers) are entering market by incorporating tracing devices in their monitors. In July 2019, Pampers declared to launch a smart diaper which will track child's urine and sleep.
Key Players
Samsung Electronics Co., Ltd.;
Motorola, Inc.;
Dorel Industries Inc.;
iBaby Labs, Inc.;
NETGEAR Inc.;
Summer Infant, Inc.;
VTech;
Lorex Technology Inc.;
Angelcare Monitor Inc.;
Safety 1st.
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