The global Oatmeal Market size is expected toreach USD 3.32 billion by 2026, exhibiting a CAGRof 4.76% during the forecast period. The growing prevalence ofdiabetes mellitus (DM) among people will spur demand for healthy foods, whichin turn will uplift the Oatmeal Market share. For instance, as per the dataprovided by healthy people program, diabetes affects an estimated 29.1 millionpeople in the United States and is the 7th leading cause of death. In addition,the estimated total financial cost of DM in the United States in 2012 was $245billion, which includes the costs of medical care, disability, and prematuredeath. Nonetheless, the growing inclination towards healthy eating habits willsubsequently aid the Oatmeal Market growth.
According to the report, published by Fortune BusinessInsights, in a report, titled “Oatmeal Market Size, Share & IndustryAnalysis, By Form (Conventional and Organic), By Type (Quick/Instant Oatmeal,Steel cut/Irish Oatmeal, Scottish Oatmeal, and Oat Flour), Distribution Channel(Supermarkets/Hypermarkets, Convenience Stores, Online Retail, and Others), andRegional Forecasts, 2019 – 2026” the market size stood at USD 2.31billion in 2018. The report incorporates several factors that have impacted theOatmeal Market growth and share in recent years. Besides providing insights onthe growth stimulators, it reveals a few factors that have restricted themarket growth.
The report highlights a few of the leading products,significant companies, and considerable industry developments of recent times.The competitive landscape has been discussed in in-depth in the Oatmeal Marketreport. Forecast values for the market have been provided in the report for theperiod of 2019 to 2026. Moreover, the report recognizes areas that havewitnessed the highest demand and applications for the product in recent years.
Competitive Landscape:
Announcement of Quaker Oat Beverage to Induce CompetitionAmong Key Players
Quaker Oats Company, an America conglomerate based inChicago and a subsidiary of PepsiCo, unveiled Quaker Oat Beverage, a new lineof heart-healthy, oat bran-based beverages. The new product line will stimulatecompetition among other key players to stand out in the dairy-alternativecategory and launch innovative oat-based food. The announcement of the productline by Quaker will consequently boost the Oatmeal Market trends owing to itsfiber formulation and FDA certified heart health claim.
Furthermore, the Quaker Oat Beverage is packed withplant-based nutrient containing a high source of calcium and vitamin D, whichwill be a dynamic factor in fuelling demand among vegans. In addition, theglobal VP, nutrition group, at PepsiCo, Koen Burghouts, said in a statement,“We tested this product multiple times with consumers for taste and texture,and they are very satisfied with the smoothness and overall texture in allusage occasions.”
Segment Information:
High Popularity of Organic Oats as Healthy-BreakfastCereal to Enrich Market Potential
The robust demand for conventional oats will bolster thegrowth of the segment and dominate the market in the foreseeable future. However,the growing popularity of organic oats as healthy-breakfast cereal will augmentthe market and influence the growth of the organic type.
Browse Complete Summary of Oatmeal Market Report Enabled withDetailed Segemnattion and Table of Content: https://www.fortunebusinessinsights.com/oatmeal-market-102179
