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Best Practices for Successful Virtual Event OTT Live Streaming
To Go Live, Choose A Streaming Platform
First and foremost, figure out how and where you'll be streaming your material. In today's world, it's preferable to broadcast your event from your own streaming website or app and to do so, you'll need the help of a reputable solution provider. With this situation, Flicknexs assists you in launching a best-in-class live streaming platform with built-in analytics, marketing, and monetization features that benefit your company in terms of audience engagement and income.
Concentrate on the stream's quality
As important as how the speaker presents the event is, it is critical to ensure that the stream is of the highest possible quality. Only stutter-free, low-latency video streaming will keep your viewers captivated by their displays, and here's how to do it.
1. Get the Right Equipment
There is a plethora of live streaming equipment on the market, ranging from 4K cameras to tripods, microphones to focus lights. However, the correct arrangement is contingent on how wisely you invest in high-quality equipment capable of producing the greatest live video results for the type of event you intend to broadcast.
2. Make Certain You Have a Reliable Internet Connection
Any good live stream relies on a strong Internet connection with fast upload speeds. To be more specific, a wired network rather than a wireless network is advised for live broadcasts because WIFI can be unreliable at times.
3. Reduce the amount of background noise
Background noise is one of the most usually overlooked characteristics. It not only degrades the viewing experience but also causes consumers to lose interest in the entire piece of content you've worked so hard to create. For a high-quality stream, remove the noise sources or invest in noise suppression.
4. Optimal Lighting Conditions
Professional live broadcasting requires good lighting at all times. Giving a clear vision of what is happening in real-time can keep your audience interested in your material. As a result, for a wonderful viewing experience, employ an optimal light configuration and avoid any shadows with reflectors.
Choose the best shooting mode for your occasion
Unlike a pre-recorded video that will be edited in post-production, everything from camera settings to light sources should be excellent and to the point right from the start with a live video. Broadcasters should also keep in mind that camera angles and illumination vary depending on the event.
Your Video Player Is a Powerhouse
Selecting the best HLS video player for live streaming vs. video on demand can be a difficult task in and of itself. For starters, make sure your player is up to date in order for your audience to see the greatest version of your event.
Customizable, scalable, and browser-independent, Compatible with multiple devices, Adaptable to any bandwidth (3G, 4G, or WIFI), Multiple formats are supported and Secure to keep the content of the live stream safe.
A complete broadcasting suite like Flicknexs, on the other hand, might let you sit back and relax by constructing a highly professional live streaming platform with an HD video player that provides an amazing visual experience to your viewers, free of stutter and lag.
Before you take a break, give it a try
Now that you've finished getting ready for the big day, you'll need to double-check a few things to ensure a smooth video transmission to your viewers. It's especially important to keep things on track with live linear streaming when concerts can go for hours. Here's a simple checklist you can check off before you start the event to ensure that it runs smoothly.
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The camera, audio, and lighting gear were all in good working order.
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The Internet connection's speed and stability
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The location/podium that will be filmed is ready to film.
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The host's/speaker's/performers' script and preparation
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Power and battery
Create a fail-safe backup strategy
A successful live event takes more than simply careful planning. To offer the full picture in its best form necessitates strategic thought and in-the-moment decision making. Despite this, there is a potential that unexpected hiccups will cause your video delivery to stutter. As a result, broadcasters should have a backup strategy in place to save the day in the event of a failed streaming disaster.
1. Use pre-recorded material. If you are unable to produce the live stream as planned, you can still avoid disappointing your viewers by using pre-recorded footage.
2. Using live redundancy techniques, create a backup stream that will immediately playback if your primary broadcast is interrupted by unforeseen causes.
3. Don't let dropped Internet connections derail your live stream. In the event of an Internet outage, have a backup network/hotspots that your system can connect to.
Collect audience feedback in real-time
You can steer the rest of your live stream based on the suggestions received by asking your audience for feedback via polls or a Q&A session. In other words, with real-time feedback from your audience, you may alter the event's flow to make it more engaging by converting watchers into active participants. Furthermore, when you value your virtual audiences' thoughts and act on them, you create a sense of connection with them. This method of getting feedback, in addition to assisting you with live data on your stream, adds a personal touch to the live stream and turns it into an interactive experience rather than a passive one.
Make a video recording for on-demand video distribution
A live stream isn't the end of your live event. The majority of the time, it is recorded in its entirety, edited in post-production, and made publicly available as a video for subsequent watching. As a result, it's critical to ensure that your live video's flow and transitions are smooth and seamless for replay. It's also a wonderful way for broadcasters to monetise material by offering multiple pricing options to viewers who missed the live version.
To Sum it Up
For broadcasting numerous activities to remote audiences, live streaming technology has penetrated every vertical, including entertainment, sports, fitness, corporates, and religious services. Better convenience, real-life scenarios that limit in-person participation, pandemics, and other factors are among the reasons why the globe is moving toward virtual events, and live streaming will continue to increase in the future days.
Apart from high-quality equipment, lighting, and venue, it is critical for businesses to invest in the best live streaming software. In this situation, Flicknexs is a complete streaming suite that will assist you in launching a modern, cutting-edge, and highly scalable live streaming platform to provide