In the music industry, you have heard about PR firms and wonder if they might have the ability to help you. It's the right time to take that next step since you are feeling confident about your capability be a success. Using a PR firm may feel like a huge deal, as soon as you learn more, you will notice that it's practical and very helpful. Once you take the time to learn more about how PR agencies work and what they can accomplish for you, you shouldn't get so hesitant to use them.
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If desire to target primarily national media, you're best off hiring a London PR agency as you must have to be working with PRs who be familiar with the national journalists well - and ideally on an individual not just working trigger. At the national level, relationships are especially vital.
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