You've probably currently heard how WordPress is really a quite popular platform for bloggers, and chances are, a majority on the blogs you read every day were designed with WordPress. Even though it really is the most effective blogging software offered, because of some excellent theme developers, WordPress has now also turn into arguably the very best platform for business websites. Get a lot more data about WordPresswoocommerce themes
WordPress is very uncomplicated to discover ways to use, incredibly straightforward to customize and scale to your business, is extremely economical, and lets you chose your individual hosting company (opposed to obtaining ripped off for hosting by hosted website solutions). WordPress.org software is free, and also you can then then easily add themes (otherwise called templates) that integrate perfectly with WordPress, letting you get practically any kind of website up and running within minutes. WordPress themes can allow you to have far better websites than people and companies that spend a huge number of dollars to developers to create their websites. Very best of all, outstanding premium WordPress themes commonly price under $100. I've personally spent well over $100 a month for hosted website software that was honestly not as good as WordPress. Using WordPress can effortlessly save you or your company a ton of money that can be far better used to market place your business.
7 Actions to Locating the ideal WordPress Theme for your Business
1. Determine on the form of business website you're looking for. This might sound apparent, but you will discover WordPress themes accessible for a wide range of businesses, from corporate websites, to directory sites, news & magazine sites, eCommerce businesses, daily deal sites, photography websites and much additional. There are some WordPress themes out there that are so very good that they might even encourage you to start a style of business you hadn't even considered!
2. Make a decision on must-have features for your website. Most themes have standard features such as multiple color schemes, giving you the ability to simply customize things like fonts and colors, and some pre-designed page templates, but are features such as Advanced Search, integration with Google Maps, Image Sliders, or the ability to sell digital products important for your business? In other words, focus on key features that might be specific for your business, or maybe features that would be a fantastic improvement more than your current website.
3. Choose on what kind of style ideal suites your brand. Do you want to portray your company as professional, fun, modern or high-tech? What about minimalist, artsy, bold or retro? Do you want your website to be clean and organized or have extra of a grungy look?
4. Determine on a your preferred website layout. This one is a bit tricky, since many of the best WordPress themes might have one layout by default, but give you the option to very easily chose from various layout options. If you don't love the default layout of a specific theme, but it has all the features you happen to be hunting for, you might want to check whether the theme includes multiple layout options. Also, it is actually often worth deciding whether you want a blog-type layout (generally with a widget-based sidebar on the right and comment fields below your posts) or much more of a professional layout. Having a standard blog-style layout might work properly for news sites (and it encourages discussion from your site visitors), but it might not be appropriate for corporate websites.
5. View theme demos. Browse theme demos as if you have been a customer or a potential client. Would be the website simple to understand and navigate, effectively organized and give you the search options you would want? Is it quick to browse photos around the gallery page? Does it give a professional image of your business?
6. Make sure the theme designer provides at least some form of technical support. Some theme companies provide phone service, although others use email or a ticketing system for support, and others use support forums to communicate with customers. Any of these options are generally fine, but make sure they offer some level of support and customer service. WordPress is simple to use and most themes (especially premium themes) work really effectively, but you could still have issues or encounter bugs once in a although. You want to purchase a theme from a company or individual who will be around to help you if you run into an issue 10 months after you purchase the theme. Technical Support is one of many features you'll get when purchasing a premium free, as opposed to using a free WordPress theme.
7. To save a lot of time, rather than digging through the websites of numerous theme companies, check out a few online marketplaces that aggregate the very best WordPress business themes from multiple theme designers into one place.
Summary
When it comes to online marketing, It seems like the focus of just about every small business these days is on places like Facebook and Twitter. Even though social media is important, and a wonderful way to communicate with your customers and potential clients, your website would be the real face of your business.
I constantly see small businesses spending a lot of money on things like pay-per-click ads, Facebook ads, SEO and extra; all of which direct traffic to their websites. When you click through the company's website, you're often greeted with a stale, confusing and out-of-date website that the company most likely paid a superior chunk of money to have built for them in 1992.
It is possible to create the most beneficial products, offer the top services, make the top food of any restaurant in your area, or write an amazing e-book, but if your website is not quick to utilize, easy to understand, and quick to purchase from, you are most likely losing a lot of business. People DO judge a book by it's cover, and your website is that 'cover' - it's often the first impression people have with your business.
I was reminded of this recently as I was searching to get a carpenter/contractor to do some work on our house. I searched on Google, clicked on some AdWords ads, and was repeatedly brought to cringe-worthy websites that make me leave their sites literally inside seconds. My attitude was that if these 'businesses' cared so little about themselves to spend attention to their websites, I didn't want to trust them renovating part of my house. They might have been amazing carpenters for all I know, but the first impression they gave me immediately turned me off to them.
It is actually simply so easy and very affordable to have a good website these days, that there's no excuse for businesses not to, regardless of what industry they're in. WordPress and other website software options out there make it possible for practically anyone, with any budget and any level of technical knowledge to have an amazing searching website.
