The retail cloud market is expected togrow from USD 11.06 Billion in 2016 to USD 28.53 Billion by 2021, at a highCompound Annual Growth Rate (CAGR) of 20.9%, owing to the demand of retailcompanies to enhance existing market offerings and growing need of theretailers to focus on pricing and promotions.
Browse 64 market data tables and55 figures spread through 148 pages and in-depth TOC on “Retail Cloud Market by Type (Solution and Service), Service Model(SaaS, PaaS, and IaaS), Organization Size, Deployment Model (Public, Private,and Hybrid Cloud), and Region - Global Forecast to 2021"
The major players in the retail cloudinclude Oracle Corporation (California, U.S.), Cisco Systems, Inc. (California,U.S.), SAP SE (Wurttemberg, Germany), IBM Corporation (New York, U.S.),Microsoft Corporation (Washington, U.S.), Computer Sciences Corporation(Virginia, U.S.), Fujitsu Limited (Tokyo, Japan), Infor, Inc. (New York, U.S.),Epicor Software Corporation (Texas, U.S.), JDA Software group, Inc. (Arizona,U.S.), and Syntel Inc. (Michigan, U.S.). These players have adopted variousgrowth strategies such as business expansions, acquisitions, partnerships,agreements, and new product launches. Partnerships and new product launcheswere the two major strategies adopted by these players to achieve a strongfoothold in the retail cloud market.
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In October 2016, IBM released a seriesof cognitive solutions for retailers such as IBM Watson customer experienceanalytics, IBM Watson content hub, IBM Watson order optimization, and manymore. These solutions will enable retailers to fulfil orders across channels,analyze supply chain patterns, process new behavioral data, and many more. InDecember 2016, IBM and Lotte Group entered into an agreement where Lotte wouldleverage IBM’s Watson technologies for its retail offerings. Lotte and IBMtogether will work on creating an ‘Intelligent Shopping Advisor’ for customersand internal employee ‘Cognitive Business Decision Advisor’ for the retailaffiliates. IBM will be benefitted with enhanced Watson technology offerings inthe retail sector.
In July 2016, SAP announced the launchof SAP Hybris commerce solution that will enable organizations to deliverenhanced customer shopping experiences through personalization of their needs.The solution consists of features such as redesigned content management system,new promotions engine, enhanced back-office framework, and new back-office UserInterface (UI). In September 2016, Accenture and SAP announced extension ofSAP’s current fashion management capabilities to contribute to the digitaltransformation journey of the fashion and retail brands. Accenture will enablevertical integration across retail, wholesale, and manufacturing channels,whereas SAP will be providing its SAP S/4 HANA technology capabilities offlexible cloud services.
The retail cloud market research reportanalyzes global adoption trends, future growth potentials, key drivers, vendorportfolio analysis, restraints, opportunities, and value chain in this market.
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