Mobile education is the system of imparting education and access to learning content via the internet or network using personal devices such as smartphones, e-readers, laptops, and tablets. It is a form of distance education with flexibility as users can learn at their convenience and pace. It also helps in performing numerous functions such as fee payments, attendance management and teacher-parent interactive sessions.Nowadays, mobile education is gaining prominence as it aids a one-to-many education delivery approach to enable accessibility to a large number of users.
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Note: We are regularly tracking the direct effect of COVID-19 on the market, along with the indirect influence of associated industries. These observations will be integrated into the report.
Market Trends:
The global mobile education market is primarily driven by the growing penetration of electronic devices in educational institutions. With the onset of coronavirus disease (COVID-19), schools and training centers are adopting smart technology in their learning environment instead of the traditional blackboard approach. It has empowered learners with access to materials and introducing interactive means of enhancing the overall learning experience. Besides this, mobile education helps teachers collect real-time data through wireless assessment and customize instruction for individual students. In addition to this, the market is positively influenced by the growing trends of Bring-your-own-device (BYOD). Furthermore, advancements in digital learning solutions have strengthened the integration between device makers and content suppliers. These factors are expected to significantly influence the market growth in the upcoming years.
Breakup by Product:
- E-Books & E-Courses
- Game/Simulation-based Tools
- Collaboration Tools
- Distance Tutoring
- Test Preparation
- LMS/Authoring Tools
- Interactive Assessments
Breakup by Component:
- Content
- Platform/Software
- Connectivity
Breakup by Operating System:
- Android
- iOS
- Windows
- Others
Breakup by Device Type:
- Personal Digital Assistants (PDAs)
- Smartphones
- Tablets
- e-Readers
- Others
Breakup by Learning Type:
- In-Class
- Simulation-Based
- Instructor-Led
- Others
Breakup by Application:
- Pre-Primary
- K12
- Higher Education
- Corporate
- Vocational
Market Breakup by Region:
- North America (United States, Canada)
- Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, Others)
- Europe (Germany, France, United Kingdom, Italy, Spain, Russia, Others)
- Latin America (Brazil, Mexico, Others)
- Middle East and Africa
Competitive Landscape with Key Player:
- Amazon.com, Inc.
- Apple, Inc.
- Aptara, Inc. (iEnergizer)
- Articulate Global Inc.
- Barnes & Noble, Inc. (Chapters Holdco Inc.)
- Blackboard Inc. (Providence Equity Partners)
- City & Guilds
- D2L Corporation
- Docebo
- Google LLC. (Alphabet, Inc.)
- LearnCast
- Microsoft Corporation
- Pearson Plc
- Saba Software Inc. (Bestatdigital Ltd)
- Sony Corporation
- WizIQ Inc (authorGEN Technologies Pvt. Ltd.)
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As the novel coronavirus (COVID-19) crisis takes over the world, we are continuously tracking the changes in the markets, as well as the industry behaviours of the consumers globally and our estimates about the latest market trends and forecasts are being done after considering the impact of this pandemic.
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