Isomaltulose Market: Introduction
A recent study published by Transparency Market Research on theisomaltulose market includes global industry analysis and opportunityassessment for 2020-2030. Revenue generated from the global Isomaltulose market was valued at~US$ 711.1 Mn in 2020, which is estimated toexpand at a CAGR of ~5%, to reach US$ 1 Bn by 2030.
Rising Demand for Non-cariogenic Sugar to AugmentMarket Growth
Non-cariogenic sugar demand, especially from the food & beveragesindustry and the healthcare industry, is driving the global isomaltulosemarket. Isomaltulose is known as non-cariogenic sugar, as oral bacteria cannotmetabolize this sugar, thereby reducing the risk of mouth cancer and caries.Manufacturing companies have successfully produced products containing non-cariogenicsugar, including chocolates, milk, energy drinks, and bakery goods, amongothers, in response to the growing demand for non-cariogenic sugar items. Inaddition, rising demand for safe and non-caloric food products from fitnessenthusiasts fuels the growth of the worldwide isomaltulose industry.
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Rising Demand for Functional and Convenience FoodProducts
The increasing demand for functional food is attributable to the growingdemand for functional ingredients, such as isomaltulose, which offers healthbenefits without compromising on taste or sensory quality of food products.Isomaltulose is used in food products as a functional ingredient, which has aproperty resistant to digestion. Increasing urbanization, rising livingstandards, and hectic lifestyles of working professionals are compellingconsumers opt for safer and convenient food choices. The use of functional foodproducts is increasing as meal replacements, which tend to satisfy consumerswhen it comes to energy and dietary requirements. Isomaltulose is commonly usedin the food industry, due to increased market awareness and increased Internetpenetration. It is used to produce nutritional goods such as cereals, vitaminsupplements, candies, and chocolates. The growing use of isomaltulose in thefood processing industry is leading to the growth of the global demand forisomaltulose.
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Consumer Preference for Healthy Beverages toIncrease Adoption of Isomaltulose
Rising demand for healthy beverages in Europe is expected to providelucrative opportunities for players in the global isomaltulose market. It isanticipated that the ever-growing market for beverages or protein bars withnatural ingredients would result in considerably high sales of IMO relatedgoods. It is expected that players operating in the isomaltulose market willbuild on the advantage over the forecast period. Food & beverage companiesare increasingly focusing on R&D to boost the nutritional andmultifunctional profile of their food products, offering high health benefits.Due to the traditionally high fiber content of European diets, the apparentneed for dietary fiber, as a functional component is low. IMO has expandednutritional commodity market penetration, which will have a strong outpouringinto the traditional consumer field. Major multinational manufacturers who havethe advanced technology and resources to meet the growing needs of this markethave a strong presence in East Asia.
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Suitability as Alternative to Sucrose
Isomaltulose is a sugar substitute, naturally present in honey and canejuice, in very limited amounts. It contains fructose and glucose, and thereforehas similar properties to typical sugar. FSANZ permitted the use ofisomaltulose as a substitute for sugar in foods. Isomaltulose contains the verysame amount of energy as sucrose, but is more slowly digested, leading tosmaller, and higher rises in blood glucose as compared to sucrose. It issuitable for use in some foods as a complete or partial substitute for sucrose.Industrial isomaltulose can also be produced using enzymes from sucrose.
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Impact of COVID-19 on Global Isomaltulose Market
Owing to the COVID-19 that has infected a significant number of peopleworldwide, global and regional players are expected to go through a sluggishperiod in the near future. This is likely to result in economic downturn overthe next two-three years. Since isomaltulose is a convenience commodity and nota requirement for a large proportion of the population, demand is expected todecline for one or two years and then will increase and enter a growing stagein the coming years.
Global industries are facing are adversely affected due to the COVID-19outbreak. On March 11, 2020, the WHO (World HealthOrganization) has approved it as a pandemic. Lockdown enforced to contain thespread of the pandemic has negatively impacted the supply chain network ofseveral industries. Due to this outbreak of coronavirus, governments of severalcountries have restricted the import-export of products, which is highlyimpacting the isomaltulose market.
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