The India data center market size isprojected to reach USD 1.5 billion by 2022 from USD 1.0 billion in 2018,growing at a Compound Annual Growth Rate (CAGR) of 11.4% during the forecastperiod (2018–2022). Growth factors for the market include deeper internetpenetration, increase in digital data traffic, public cloud services, andhigher expected growth for IoT.
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Major vendors in the market includeFujitsu (Japan), Honeywell (US), NEC (Japan), Siemens (Germany), IBM (US),Johnson Controls (US), Hikvision (China), Dahua Technology (China), andSchneider Electric (France). The major players have widely adopted growthstrategies, such as tapping high growth market (hot pockets) and essentialmarkets, partnerships, and mergers and acquisitions, from 2016 to 2018. Theyalso adopted collaborations, product enhancements, and new productdevelopments, to expand their consumer base and address the unmet needs of endusers in India.
Schneider Electric is one of theprominent players in the data center infrastructure market in India. Thecompany provides hardware, along with technical support, repair, andconfiguration and design services to its Indian customers. It caters tocustomers belonging to IT & telecom, BFSI, government, retail, andmanufacturing vertical across India. The company has core offerings in datacenter infrastructure, such as Power Distribution Units (PDU), powergenerators, cooling units, chillers, and data center racks. It also has astrong sales and marketing network to sell its products and services to tier 1as well as tier 2 cities in India; customers can also buy these productsdirectly from the company directly or its distributors. Mumbai and Bengaluruhave Schneider’s largest customer segments in India. The company has a strongpresence in the power and cooling infrastructure segment in the country, whileit has a limited coverage in the rack segment. The company also provides designand consulting services for data center, and main customers include Netmagic,ESDS, Ctrl S, and many more colocation services vendors in India.
Netmagic is one of the prominentcolocation services providers in India. The company provides colocation spaceas well as managed hosting services. Netmagic is a key data center developer inIndia and leverages early mover advantage into the market. It is the firstcompany in India to launch disaster recovery and cloud computing services.Netmagic is one of the top DC vendors for managed hosting, colocation, andcaptive data centers in the country, the parent company NTT Communicationsoperates >250 DCs globally. Netmagic maintains long-term relationships withOEMs and high value resellers for better support. The company is known in theindustry to have its own norms to ensure smooth and continuous functioning ofthe DCs. The norms (named as Nexcenter) are above the tier III or IV norms,such as extra client facilities, resiliency, concurring maintainability, and nosingle point of failure. The company is looking to expand in major cities only.11 DCs usually operate in full capacity with the new DCs 90% booked even beforebeing launched.
There are multiple case studies ofColocation data center setup in India for Ctrl S, Netmagic, ESDS, Airtel, andST Telemedia, which contribute to the India data center market CAPEX.
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