The unavoidable fact is that the emergence of on-demand grocery delivery apps like Instacart, Postmates, Bigbasket, and many others have revolutionized the grocery sector. People are gradually moving towards using such apps instead of visiting grocery stores and standing in a long queue for bill payments.
Undoubtedly, such apps are paving the way for grocery digital transformation. Grocery shoppers are planning to opt for a grocery delivery clone. Through this, they can receive various benefits. If you have a grocery store on your own and wish to take your existing business to the next level, this blog will guide you through. Take a glance!
Here’s a list of reasons for developing an on-demand grocery delivery app
During the global Covid-19 pandemic, the entire world has undergone digital transformation. This is the time when people started to rely on on-demand delivery apps for purchasing essentials. Undoubtedly, the number of users increased, and so the number of app downloads.
Even though the end of the pandemic is nearer, the demand for grocery delivery apps is not reduced as people stick to these. This is because of the convenience & ease of ordering groceries online and receiving these at their doorsteps on the same day or scheduled day.
Check out key benefits of creating a grocery delivery app
You can make your grocery business thrive by launching an online grocery app. Here are the paramount benefits of such an app for your business.
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Hassle-free order management
The on-demand grocery delivery app has an admin panel that will facilitate the business owner to manage the inventory seamlessly. As a platform owner, you can set notifications for restocking. However, you can view and manage the ongoing orders alongside canceled orders.
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Grow your customer base
With traditional grocery delivery, it will be visible to your geographic location. Whereas, you can widen your brand visibility and cater to broader users by launching a grocery delivery app. The increased customer base will have a direct impact on your sales and revenue.
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Increase customer loyalty
The analytics tool in the admin panel will let you know customers' preferences and as a result, customer data can be gathered. Upon analyzing it, you can offer personalized discounts to your loyal customers. This will open the way to increase your customer loyalty.
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Boost customer satisfaction
A key to grocery business success is customer satisfaction. For this, try to consider incorporating multiple payment options as they can choose their preferred one. Furthermore, the inclusion of user-friendly features like real-time tracking prevents the frustration of customers as they can check the delivery executives’ movement and know the estimated delivery time.
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Tweaks for better performance
In the ever-changing market, it is indispensable to adapt to those changes. Thus, you can make necessary modifications to the app for better reach. For instance, amidst the worldwide pandemic, adding features like contactless delivery, disabling COD, safety reviews & ratings, and takeaways to the grocery delivery apps have become indispensable.
Want to transform your business to the next level?
According to Grand View Research, the online grocery delivery sector’s worth will increase by 24.8% from 2020 to 2027. As per this prediction, it signifies that entering into this sector will be a remunerative choice. And so, it is high time to transform your traditional grocery business digitally.
To proceed with this, you have to go ahead with grocery delivery app development. To do so, you can opt for app development right from scratch or choose a custom-built Instacart Clone app. In comparison to these, choosing a custom-built app solution will facilitate you to hit the market within a short span.
What is an Instacart Clone?
Instacart Clone is a prefabricated solution that will enable entrepreneurs or grocery store owners to launch a grocery delivery app instantly. It is loaded with significant features and crafted using the latest technology. With the inclusion of spectacular features, you can make your grocery app distinguishable from the crowd.
Strategies to consider during Instacart Clone app development
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Market research
Irrespective of which business you wish to start, it is indispensable to have in-depth knowledge about the concerned market trends. Likewise, when you plan to step into the online grocery sector, knowing the recent market trends is mandatory. Adapting to it is the smart decision to establish a successful business.
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Competitor analysis
The irresistible thing is analyzing competitors’ strengths and weaknesses. If they have encountered any shortcomings, those can be sorted in your business. This is one of the diplomatic ways to make your app idea successful. Make sure your offerings are different from your competitors. This is how you can make your grocery delivery app distinctive.
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Target audience preferences
The foremost thing is to determine which set of audiences to target. Your offerings have to satisfy their demands and expectations. It is not tedious as you expect to know their preferences. For that, run surveys and know what they are looking for. The unavoidable fact is that customer satisfaction will be a key for making your app idea successful and gaining a loyal customer base.
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Features set integration
Making the functionality of the app more impressive and user-friendly is requisite. Undoubtedly, the feature set is a deciding factor. Alongside the inclusion of relevant features, innovative & new features will open the way for you to grab the attention of broader users.
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Partner with a reliable app development company
Once you draft the Instacart Clone app idea, now it's time to proceed with reaching out to a suitable app development company. The common and traditional way is creating the app from the ground, which requires nearly 6 to 8 months. Thereby, the cost required will be significantly high.
On the flip side, you have an option to opt for Instacart Clone Script, which is a prefabricated app solution. Knowing the increasing demand for grocery delivery apps, most companies started to offer ready-made apps. These will allow entrepreneurs to launch their apps within a few days, which will be dependent on the customization.
Comparable to the previous one, opting for the Instacart Clone Script will be available at a nominal cost.
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Launch Instacart Clone
When your app is crafted suitable for your needs, ensure that it is free from bugs and errors. In the case any technical issues are found, sort them out before deployment.
Submit your app to the Play Store, App Store, or both. It depends on which platform you choose for development & deployment. After approval, the app will be available for users to install and use on supported devices.
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Marketing tips
You cannot expect your app to reach millions of users overnight. You ought to perform marketing strategies. The grocery app itself is a marketing tool for promoting your brand. That is, when people search for grocery apps in the search engine, they can see your app.
Besides this, you can create a social media page for your brand and increase its visibility by posting relevant & informative content. Therefore, it is recommended to be active on social media channels. One unique offering you could consider is permitting customers to place grocery orders via social media platforms by specifying suitable tags.
Ending thoughts
In this blog, we have mentioned the significant benefits of launching Instacart Clone for grocery stores and strategies to be followed. Hopefully, this will be valuable information for the one who has an idea of stepping into the online grocery sector. Also, it inspires grocery stores to step forward with developing & launching an on-demand grocery delivery app.
