It's 14.27 am. A message comes right into my BlackBerry from someone posting something on my Facebook wall. I'm assuming he think he's using social media marketing correctly.
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This PR tactic has so many downsides how the headline social media marketing cursus may as well read 'Do Not Cover This Event'. First, the PR agency has labeled this as an essential news story. Really? Says would you? http://pragencyincahvew754.simplesite.com/452547997 I remember receiving such an announcement one mid-day. Later that day, two teenage boys in trench coats and armed to the teeth turned Columbine High school in Littleton, CO in the killing field of operations. What the company touted being a major announcement was completely ignored tomorrow. It's advisable to let this news media decide what is major news and what's not.
Our front-end sales team usually took our help for any client pitches. After the Y2K boom was over, we needed to look at more value added business as well as the challenges in pitching for business. My team evolved a unique style of client public speaking. We decided that every client pitch would be tailor-made for the client. We pitched to have health insurance
