Data-backed insights on highlighted bit optimization
Around one-fifth of all keywords trigger a featured snippet
99 percent of all included bits tend to appear within the very first organic position and take over 50% of the screen on mobile phones, driving higher-than-average click-through rates (CTR).
The secret to included snippet optimization depends on a few particular locations: long-tail- and question-like keyword technique, date significant content that comes at the best length and format, and a succinct URL structure.
Google has constantly been quite hazy on any details about winning featured snippets. This was the case when they were first introduced, making them something organizations considered to be the cherry on Hop over to this website top of their SEO efforts, which is still largely the case. Having first-hand knowledge about the worth and power of featured bits, Brado teamed up with Semrush to carry out the most extensive research around included bit optimization to reveal how they really work, and what you can do to win them.
Revealing the highlights from an Included snippets research study that analyzed over a million SERPs with featured bits present, this post unwraps actionable ideas on amping up your optimization strategy to lastly win that Google prize.
General patterns across the featured snippet landscape.
With billions of search inquiries run through the Google search box every day, our study discovered that around 19 percent
