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Everything about Candy Packaging: Kiwi Foods
Everything about Candy Packaging: Kiwi Foods
Candy, chips, snacks these are the things without which life can become both boring and less colourful.

Kiwi Foods:

Candy, chips, snacks these are the things without which life can become both boring and less colorful. They are our best free time companions and come in lip smacking flavor and attractive packaging. What more do we need than binge watching our favorite series in combination with our favorite candies, chips and snacks.

 

When it comes to candies,snacks and chips, Kiwi Foods is a well known name in the market. They are the leading manufacturer of chips, snacks and candies & Fun pop manufacturer in India. Some of their hot selling items are Fun pop, pop fiz ,bomb blast etc. Kiwi foods is best known for the quality and the packaging of their products, mainly candy packaging. Let's explore more about it.

 

What goes into candy packaging?

Packaging of products is important for various reasons such as maintaining its edibility, safe delivery and quantization . But, apart from these reasons they are also very important when you are launching a new product. In the case of candy packaging where the competition is huge, the more attractive and colorful the packaging is, the more kids will come attracted towards it. Hence, the more sales. The candy packaging involves both machine and human intervention. There are some machines that are capable of doing automatic candy packaging.

 

Primary Packaging:- Depending upon the kind of candy it is, the primary packaging method may vary. For eg, for primary packaging of normal candies we can just wrap them. But, if you are talking about primary packaging of some hard candies such as mint, an airtight flow wrap is used.

For jelly based candies primary packaging involves usage of horizontal fill, cello wrappings as these candies are more used for single servings. The primary packaging is responsible for ensuring that the candy remains fresh and safe to consume.

 

Secondary Packaging:- Secondary packaging method process demands more creativity from the manufacturer. This is the first appearance of the candy and is known to create an impression on the buyer. You can use anything from a box to some fancy packaging depending upon your budget and the target audience.

 

Styles in Candy Packaging:- When it comes to candy packaging, there are various styles and trends that dominate the market. So, before you grab your candy packaging skills together, make sure that you do a thorough research about the candy packaging latest trends. Few trends are mentioned below:-

 

● Use and throw packaging:-

This technique is also known as convenient packaging. The candies are packed in small boxes which can be discarded easily.

● Environmental friendly packaging:-

Considering how brutally plastics are damaging the environment, this is one of the most efficient ways to pack candies and so save the environment. Here, you can use pouches or PET bottles. This one is ruling these days.

● Easy to carry packaging:-

With candies being one of the most favourite gifts to be exported around, this kind of packaging is vital to have. This makes it easy for you to carry your favourite candies around and also to secretly smuggle them into your pockets when your mom isn't watching you.

● Bulk Packaging:-

This one is mandatory for the ones who are into the candy business for importing and exporting huge orders of candies.

 

Materials Used:- Some of the key common materials used for candy packaging are:-

● Aluminium foils

● Twist and roll papers

● Glass jars

● Plastic bags

● Plastic boxes

● Cardboard boxes.

 

Conclusion:- Candy packaging too involves good market research and creativity. Depending upon what kind of candies you are packaging, how many servings of it are consumed and various other factors the candy packaging is fulfilled.