Over time, various pharma players have takenadvantage of these immersive technologies for education, training as well asmarketing, purposes. These technologies have been demonstrated to be capable ofdriving better customer engagement, and generating useful insights based ontheir expectations and purchase behaviors. Given the increasing demand forimmersive technologies in the healthcare and pharma marketing, severalstakeholders are expected to forge alliances with AR / VR service providers inthe foreseen future. Owing to the rising interest of big pharma players in thisdomain, we expect an escalated industry-wide adoption of such technologies.
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The USD 3.04 billion(by 2030) financial opportunity within the AR / VR based healthcare digitalmarketing service providers market has been analyzed across the followingsegments:
§ Type of Technology
- AR Based Services
- MR Based Services
- VR Based Services
· Type of product
- Hardware
- Software
· End-User
- Large Companies
- Small and Mid-sized Companies
· Key GeographicalRegions
- North America
- Europe
- Asia-Pacific
- Rest of the World
Keycompanies covered in the report
§ ARWorks
§ CG Life
§ CubeZoo
§ Impact XM
§ INVIVO Communications
§ Mirum
§ Pixacore
§ Random42
§ Quast Media
§ Tipping Point Media
§ vStream
Table of Contents
1. Preface
2. Executive Summary
3. Introduction
4. AR / VR Based Healthcare DigitalMarketing Companies: Current Market Landscape
5. Company Competitiveness Analysis
6. Company Profiles
7. Potential Strategic Partners
8. Digital Marketing Related Initiativesof Big
Pharma Players
9. Case Study
10. Market Forecast
11. Executive Insights
12. Conclusion
13. Appendix 1: Tabulated Data
14. Appendix2: List of Companies and Organisations
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Contact Details
Gaurav Chaudhary
+1 (415) 800 3415
gaurav.chaudhary@rootsanalysis.com
