If you're an author of children's books, there are many ways to market your book.
The majority of marketing for your book will be done by you, the author, regardless of whether you self-publish it or go with a traditional publishing house. Here are twelve ways to market books for kids. How to write a book
Start a website that showcases your writing. Include an opt-in area on your site to allow people to sign up for your mailing lists. You can also sell your books from your website and give them a bonus for buying the book. It's a great bonus to have a signed copy. You don't have to keep copies of your book around to sell or mail. Instead, send a link from your website to the publisher or other online retailers that stock your book. Offer to mail autographed bookplates to anyone who purchases your book.
Look for ways to connect your book to the school curriculum. Make lesson plans, study aids, and discussion questions for your book. These guides can be saved as.pdf files for parents, librarians, and teachers to download free from your website. A press release should also be written that explains the free lesson plans or study aids that are now available with your newly released book. This will help teachers and students to understand specific information. This press release should be sent to all online news sites, which will distribute it to numerous online sources for free.
Consider forming a partnership, if possible, with a large organization that has a similar topic to your book. Let's say you have a book on exotic animals and would like to partner with the local zoo. You can also offer to sign and sell your book at their special events. Include information about zoos in your literature and local presentations. Get More Information
You can promote your book at local events. You are likely to find a community event or street fair in your area. There you can rent a space or a tent for your business. For the purpose of selling and signing your book, you can rent space at these events.
Create a book video trailer for your book or have one made. This trailer can be posted at your site. Make sure it is available on This will allow your potential readers to find it. The trailer can be shared with friends and associates.
You can organize your own book tour. Get together with other local authors. If you don't have any recommendations for other local authors, reach out to your SCBWI (Society of Children's Book Authors and Illustrators). You can get in touch to several of these authors. They will suggest that you contact local bookstores to host a Children's Book Day, or any other event where you can all set-up your books at a big table and sell and sign your books. You might find it difficult to get a signed book signed by one author if you are a new author. It is possible for several children's book authors to be present at the signing, and all of them are seated at a single table. This will attract more attention from the customers. This will allow the store to give an announcement ahead of schedule in their newsletter, or on their website. With several authors participating, the readership of each author (or just their family and friends), will draw a crowd into the store. This will also interest the person responsible for special events at the bookstore.
