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Toothpaste Market Report by Technology, Industry Share and Size Expansion to 2027 | Fortune Business Insights™
Toothpaste Market  Report by Technology, Industry Share and Size Expansion to 2027 | Fortune Business Insights™
The global toothpastemarket size is projected to reach USD 21.99 billion by2027, exhibiting a CAGR of 3.4% during the forecast period.

Toothpaste Market Report by Technology, Industry Share and Size Expansion to 2027 | Fortune Business Insights™

The global toothpastemarket size is projected to reach USD 21.99 billion by2027, exhibiting a CAGR of 3.4% during the forecast period. The growingavailability of vegan toothpaste will play an instrumental role in augmentingthe potential of this market, observes Fortune Business Insights™ in itsreport, titled Toothpaste Market Size,Share & COVID-19 Impact Analysis, By Type (Teeth Whitening, Herbal,Sensitive Teeth, and Others), End-User (Adults and Children), and DistributionChannel (Supermarket/Hypermarket, Convenient Stores, Pharmaceutical & DrugStores, and Online), and Regional Forecast, 2020-2027”. Thenumber of vegans is steadily expanding as awareness about animal cruelty in theconsumer goods industry is spreading rapidly. To capitalize on these newdynamics, several paste makers are developing and launching productsspecifically targeted towards vegans. For example, Australia-based DesertEssence developed the Tea Tree Oil & Neem Wintergreen toothpaste thatcontains extracts from the Neem tree, an evergreen tree native to India. Theseextracts make breath feel fresher, fight mouth bacteria, and whiten teeth,while the tea tree oil’s antiseptic properties prevent gingivitis. Mostimportantly, the product does not contain any animal ingredients and has notbeen lab-tested on animals.

Similarly, JASON’s Sea Fresh comprisessilica, calcium carbonate, and bamboo powder to whiten teeth, while the seasalt and blue algae aid in strengthening the gums and teeth. This also does notconsist of any animal extracts or testing. The increasing uptake of veganpastes, therefore, opening new growth avenues for this market.

According to the report, the value ofthe market stood at USD 17.75 billion in 2019. The salientfeatures of the report include:

  • Granular research into the various drivers, trends, constraints, and opportunities shaping the market;
  • Tangible analysis of each market segment;
  • Intelligent insights into the regional developments influencing the market; and
  • In-depth evaluation of the growth strategies adopted by the key market players.

 

List of Key Companies Profiled inthe Toothpaste Market Report:

  • Avon Products, Inc. (London, United Kingdom)
  • Ludovico Martelli Spa (Florence, Italy)
  • Church & Dwight Co., Inc. (New York, USA )
  • GlaxoSmithKline PLC (Brentford, United Kingdom)
  • Unilever PLC (London, United Kingdom)
  • Amway International Inc. (Michigan, USA)
  • Toms of Maine (Maine, USA)
  • Lion Corporation (Tokyo, Japan)
  • Colgate-Palmolive Company (New York, USA)
  • The Procter & Gamble Company (Ohio, USA)

 

Competitive Landscape

Strategic Acquisitions by LargeCompanies to Intensify Market Competition

Large players in this market arestrategically acquiring smaller companies to deepen their hold on the market’scompetitive landscape. These acquisitions are enabling key players to expandtheir portfolios and leverage the distribution channels of the acquiredcompanies to broaden their customer base.

 

Market Opportunity

Increasing Importance of Oral Hygieneamid COVID-19 to Create New Opportunities

The outbreak of the COVID-19 pandemichas reiterated the importance of maintaining good hygienic practices,especially oral hygiene. A few studies published in various distinguished journalshave provided empirical evidence of the significance of dental prophylaxis inmitigating the SARS-CoV-2 infection.

For example, a study published in theBritish Dental Journal in April 2020 revealed that patients afflicted by thesevere form of COVID-19 had associated inflammatory markers and bacteria in themouth, providing strong evidence that poor dental health is a risk factor forCOVID-19. Another study published in Expert Opinion on Biological Therapy notedthat mucosal vaccines for the coronavirus, which have proven to beexceptionally effective for MERS, will necessitate good oral health. Toothpasteare essential in maintaining dental health and the toothpaste market growth islikely to get stoked amid the current pandemic as the seriousness of oralhygiene gets heightened among consumers.

 

Regional Insights

Rising Influence of Domestic Brands toBoost the Market in Asia Pacific

At USD 6.42 billion, Asia Pacificdominated the toothpaste market share in 2019 owing to the strong presence andrising influence of domestic brands such as Dabur in the region. Furthermore,consumers in the region are adopting novel teeth care products and dentalpowders and liquids on account of increasing incomes and rapid urbanization.

Europe is expected to emerge as a leadingregion in the market owing to the high consumption of coffee, which containsingredients that can have adverse effects on oral hygiene. As a result, thedemand for these pastes, especially vegan toothpastes, is on the rise in thecontinent. In North America, expensive dental care systems in the US is nudgingpeople to take adequate care of their teeth, thus fueling the demand for thisproduct in the region.

 

Browse Detailed Summary of ResearchReport with TOC:

https://www.fortunebusinessinsights.com/toothpaste-market-104484

 

Detailed Table of Content:

  • Introduction
    • Research Scope
    • Market Segmentation
    • Research Methodology
    • Definitions and Assumptions
  • Executive Summary
  • Market Dynamics
    • Market Drivers
    • Market Restraints
    • Market Opportunities
    • Emerging Trends
  • Key Insights
    • Overview of the Parent/Related Markets
    • Industry SWOT Analysis
    • Supply Chain and Regulatory Analysis
    • Recent Industry Developments - Policies, Partnerships, New Product  Launches, and Mergers & Acquisitions
    • Qualitative Analysis (in relation to COVID-19)
      • Impact of COVID-19
      • Supply Chain Challenges
      • Potential Opportunities due to COVID-19
  • Global Toothpaste Market Analysis, Insights and Forecast, 2016-2027
    • Key Findings / Summary
    • Market Size Estimates and Forecast 
      • By Type (Value)
        • Teeth Whitening
        • Herbal
        • Sensitive Teeth
        • Others
      • By  End-User (Value)
        • Adults
        • Chlidren
      • By  Distribution Channel (Value)
        • Supermarket/Hypermarket
        • Convenient Stores
        • Pharmaceutical & Drug Stores
        • Online
      • By Region (Value)
        • North America
        • Europe
        • Asia Pacific
        • South America
        • Middle East & Africa

 TOC Continued…!

 

Key Industry Developments:

  • January 2020: Colgate-Palmolive announced the takeover of one of the fastest-growing oral care brands in the US, Hello Products. Hello’s products have gained immense popularity among younger populations across the US and the company boasts of a diversified portfolio that includes toothpaste for adults and kids and mouth rinses.
  • January 2019: Amway India released the Glister Herbal toothpaste, foraying into the burgeoning Indian oral care market and competing with established players such as Dabur and Patanjali. The product has 11 ingredients such as clove and spearmint and also contains biodegradable beads of essential oils.

 

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Read Press Release:

https://www.fortunebusinessinsights.com/press-release/global-toothpaste-market-10351