Makeup Market Research Business Opportunity, Global Trend, Future Growth, Key Findings and Forecast to 2027
The global ''makeupmarket'' islikely to gain impetus from the increasing awareness programs regarding theusage of synthetic and toxic chemicals in cosmetics and their hazardous effectson skin. Thus, consumers are rapidly inclining towards natural products thatare safer to use. Numerous manufacturers are investing huge sums in researchand development activities to create products infused with botanical or herbalextracts. Fortune Business Insights™ provided this informationin a recently published report, titled, “Makeup Market Size, Share &Industry Analysis, By Products (Powder, Gels, Lotions, and Others), ByApplication Area (Lips, Eyes, Face, and Others), By Distribution Channel(Supermarkets/Hypermarkets, Exclusive Brand Stores, Online/e-commerce Channels,and Others) and Regional Forecast, 2019-2026.” The report furthermentions that the makeup market size stood at USD 43.82 billion in2018. It is projected to reach USD 63.73 billion by 2026,thereby exhibiting a CAGR of 4.9% during the forecast period.
Which Questions Do This Report Answer?
- How many segments does this market possess?
- What are the makeup market trends, growth drivers, and hindrances?
- Which region is expected to remain dominant in the near future?
- How many companies would remain on top in terms of revenue?
- Which are some of the challenges and opportunities that the market is likely to come across during the forecast period?
An Overview of the Impact of COVID-19 on this Market:
The emergence of COVID-19 has brought the world to a standstill.We understand that this health crisis has brought an unprecedented impact onbusinesses across industries. However, this too shall pass. Rising support fromgovernments and several companies can help in the fight against this highlycontagious disease. Some industries are struggling and some are thriving.Overall, almost every sector is anticipated to be impacted by the pandemic.
We are taking continuous efforts to help your business sustain andgrow during COVID-19 pandemics. Based on our experience and expertise, we willoffer you an impact analysis of coronavirus outbreak across industries to helpyou prepare for the future.
Study Period: 2016-2027
Base Year: 2019
Forecast Period: 2020-2027
Historical Period: 2016-2018
Fortune Business Insights™ presents a list of all the companiesoperating in the makeup products market. They are as follows:
- Estée Lauder Inc.
- Unilever
- L’Oréal Professional
- Revlon, Inc.
- Coty Inc.
- The Procter & Gamble Company
- Avon Products Inc.
- Shiseido Co., Ltd.
- Kao Corporation
- Other key market players
Drivers & Restraints-
Increasing Demand from Collegians & Working Women to DriveGrowth
In today’s technology-driven world where almost every person isglued to a number of social media platforms, the adoption of makeup products isincreasing at a fast pace. This growth is attributable to their capability tochange the appearance of a person’s face, skin, and body. According to one ofour lead analysts, “Working women and collegians are the main consumers ofthese products as they utilize cosmetics extensively in their everyday lives tolook presentable and elegant.” Also, the availability of a wide range ofproducts as per a consumer’s skin tone is set to propel the makeup marketgrowth in the coming years. They possess the ability of hiding scars, darkcircle, discoloration on neck or face, as well as covering up acne. However,too much usage of makeup products can result in adverse effects, such asintoxication, redness, and allergies. It may hinder market growth.
Regional Analysis-
North America to Dominate Backed by Rising Number of Beauty Salons
Geographically, the market is fragmented into Asia Pacific, NorthAmerica, the Middle East and Africa, Europe, and Latin America. Amongst these,in 2018, North America procured USD 9.76 billion makeup market revenue. Itwould exhibit significant growth in the coming years on account of theavailability of better infrastructure to develop innovative products, rising numberof beauty salons, and high purchasing power of the masses.
Asia Pacific, on the other hand, is expected to generateconsiderable revenue in the coming years because of the rising demand formakeup products from the emerging nations, such as India, Japan, Korea, andChina. Additionally, increasing number of working-class population, risingdisposable income, and rapid globalization would contribute to market growth.
Competitive Landscape-
Key Players Adopt the Strategy of Acquisition to Strengthen theirPosition
The market consists of several companies that are strivingpersistently to launch new products in order to cater to the rising needs ofthe consumers. They are also engaging in the strategy of acquisitions to expandtheir geographical presence.
Segment-
Property of Being User-friendly to Favor Growth of Powder Segment
In terms of products, the market is segregated into lotions, gels,powders, and others. Out of these, the powders segment is anticipated to leadby holding the maximum makeup products market share during the forthcomingyears. It would occur because of the rising usage of cosmetics, such aseyeshadow palette, blush, and foundation. These are available only in powderedform. The demand for powder is also upsurging as they provide natural,lightweight, and clear look. They are suitable for all skin types and arehence, user-friendly.
Makeup Market report Focus on:
- Extensive product offerings
- Customer research services
- Robust research methodology
- Comprehensive reports
- Latest technological developments
- Value chain analysis
- Potential Market opportunities
- Growth dynamics
- Quality assurance
- Post-sales support
- Regular report updates
Reasons to Purchase this Report:
- Comprehensive analysis of the market growth drivers, obstacles, opportunities, and other related challenges.
- Tracks the developments, such as new product launches, agreements, mergers and acquisitions, geographical expansions, and joint ventures.
- Identifies market restraints and boosters.
- Identifies all the possible segments present in the market to aid organizations in strategic business planning.
Key Questions Answered:
- Why Choose Fortune Business Insights?
- What are the key demands and trends shaping the market?
- What are the key opportunities in the market?
- What are the key companies operating in the market?
- Which company accounted for the highest market share?
- What is the market size and growth rate of the global and regional market by various segments?
- What is the market size and growth rate of the market for selective countries?
- Which region or sub-segment is expected to drive the market in the forecast period?
- What Factors are estimated to drive and restrain the market growth
Below are a couple of the key industry developments:
- August 2018: L’Oréal, a personal care company headquartered in France, successfully acquired Logocos Naturkosmetik AG, a provider of natural cosmetics based in Germany. This acquisition would enable the former in surging the sales of Logocos in the international market.
- September 2018: Shiseido Company, Limited, a multinational personal care company based in Japan, introduced its latest range of makeup products globally. This new collection consists of 21 products and 124 shades. It will be available under the SHISEIDO brand. The packaging of the products is based on modern Japanese culture. These include powders, inks, shimmering dews, and gels.
To get the short-term and long-term impact of COVID-19 on thisMarket, Visit: https://www.fortunebusinessinsights.com/makeup-market-102587
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