When you implement your own online ordering systems, you gain control over your pricing, custom-branding and the ability to interact directly with your customers and you begin to re-establish that direct customer relationship. You also, streamline your in-house processes, free up your phone lines from call-in orders and focus again on lifetime customer value.
KEEP YOUR CUSTOMERS
When you implement your own ordering system, customers can save their profile and payments in a secure system for easy ordering the next time they visit. You also have complete access to your customer history and contact information for future marketing efforts. With some platforms, you may not have access to any customer information, and if customers migrate to a third-party application, customers may not order with you the next time they are hungry.
