These days PPC is getting more & more popular in the market because of the rapidly increasing / shifting of people from the offline market to the online market.
By this, we are now not limited to someplace or customer. We can approach the whole world with this method.
& now with the help of PPC tools, we can decide also to whom we wanna show our advertisement, to which place, at what time, etc & many more other features. We can also analyze our growth & targeting or mistakes so that we can correct them. This can be done very easily with the help of PPC tools. Ppc not only saves our money but also gives us more profits & valuable to run PPC customers.
Tools to run PPC ads
1 * Google ads: one of the most popular ways to run a PPC ad is Google Ads. It is very easy to use & you can track your progress that hows your ad is running, how much traffic it is generating, what are the conversion rates, where people are staying & where not, etc. with the help of its analytics which is very advance & people friendly. by google ads not only one can run ads on google platform like google search engine, youtube, etc but also on google partner’s platform also like times of India, Hindustan times, etc.
2 * Bing ads: bing is also something the same as google ads. It’s just that google bing also has its own search engine. They run ads on their search engine & ads partners. This is also a very popular platform in some countries. this can be a tool for you if you wanna run your PPC ads in that countries.
3 * Social media marketing ads: you can run PPC ads on social media platforms also. Some of the most popular are Facebook, Youtube, Instagram, Twitter, Snapchat, etc. People got more engaged & attracted these days to social media platforms that’s why it is a very good tool. By SMM we can also do retargeting to our existing customers or people who had seen our ads & interested but don’t make a conversion, etc & many more other things.
