The UX of a website is one of the basic yet most crucial elements. An optimized UX design retains, engages, and helps users navigate through the website. In today’s time, everyone’s focus is getting advanced UX for their audience, if not perfect.
However, UX tracking is as important as getting a quality UX design for your website. Today, the website designing company in Delhi is here to throw light on the importance of the UX track.
1. Understand the user’s satisfaction:
Users always give you a real answer. It doesn’t matter how many tests, reiterations you made, or inputs you consider, but how your users react or how much they are satisfied is necessary to know. For this, you need to understand the UX metrics and track them consistently.
Here are the few crucial UX metrics you need to keep an eye on or measure on basis of these below points –
- Conversion or completion rate – through clicks and impressions, you get an insight into whether a user’s direction is correct or not in terms of the completion of a purchase.
- User errors – these UX metrics help you to understand and track the user errors while completing a task, such as buying products, surfing through different blogs, etc. If there are too many errors then it is a matter of concern, and you need to look into it immediately.
- Time efficiency – the task time UX metrics track the efficiency of a user to complete the task. If the user takes more than the estimated time, then it is a clear indication of challenges in the user interface, which needs to be redesigned.
