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Why Should You Use Power BI as a Business Intelligence Solution?
Why Should You Use Power BI as a Business Intelligence Solution?
Do you want to boost your return on investment (ROI) by making smarter business decisions? Read about Power BI, Microsoft's leading interactive data visualisation tool.
Every business market is distinct, with its own set of issues and difficulties. Their clients are diverse, with well-defined budgets, plans, and objectives. As a result, Businesses use a variety of selling and marketing strategies to offer a wide range of services and products.

In any business, systems generate massive amounts of data in terabytes, petabytes, and, in some cases, exabytes. Business intelligence is the process of analyzing data and turning it into actionable information (decisions) for businesses (BI). The company's performance is dependent on these business intelligence-driven decisions.
 
BI is an ever-evolving technology that is sweeping the globe's businesses. BI services are particularly successful in providing clients with a personalized experience. BI Services are diverse, and enterprises are using this technology's possibilities. Power BI is one such tool that aids in making complex business decisions.
 
Why Power BI?
Power BI is a new cloud-based Business Intelligence service from Microsoft that builds on the company's years of experience with relational databases such as Access, SQL Server, and others. It is a business intelligence platform that enables companies to clean and completely transform raw data into meaningful data, and it thoroughly analyses data and provides insightful results.
In the Gartner Magic Quadrant for Analytics and Business Intelligence Platforms 2018 edition, Microsoft is positioned in the leaders' quadrant, indicating that it is the market leader. According to the Gartner Magic Quadrant, Power BI is a go-to platform due to its vision of completeness and ability to execute BI solutions.

The following are the top six reasons why Power BI is the best BI Platform on the market right now.
1. User-Friendliness
Power BI features a very user-friendly interface. Power BI does not require any programming knowledge, and it features built-in intelligence that assists you in choosing attributes for your reports by recommending the most appropriate reporting element.
 
When you choose sales and category after selecting the proper data source, it will automatically identify the column chart for you. Similarly, the map chart will automatically be recognized if you pick sales and location.
Connecting to the data source offers a straightforward user interface (UI). After choosing a data source, you can select attributes for your reports with a simple drag-and-drop.
It comes with a marketplace that has a number of reporting features.

2. Simple to Understand
Power BI is based on the Excel platform and uses a similar report design technique. Microsoft Excel is a widely used and highly acknowledged software, making Power BI simple to master.
 
Data modelling is based solely on Microsoft SQL Server and Microsoft Access database foundations. As a result, consumers and programmers can quickly learn to use Power BI's data modelling.

3. Collaboration is Simple
Power BI has easy-to-use collaboration features.
In "app" workspaces, the user can collaborate with coworkers to produce interactive reports and dashboards.
The user can create dashboards and reports and share them with a bigger audience. Power BI allows you to share dashboards or reports with a limited group of people via the Mobile App.

The report can be printed as well as exported as a PowerPoint presentation. They can even make reports and dashboards available on public websites for anybody to view and engage with it.

4. Budget-Friendly
The user can create simple and complex reports and dashboards with a Power BI desktop, which is free. Power BI's professional licences are reasonably priced (USD 10 per month). Power BI provides a premium option that allows you to modify costing depending on audience usage if you have a larger audience.

5. Access to a diverse range of data sources
Microsoft Excel, SQL Server, MySQL, Oracle, IBM DB2, IBM Netezza, IBM Informix, PostgreSQL database, Sybase database, SAP Hana, Amazon Redshift, Azure SQL Database, Azure SQL Datawarehouse, Azure Analysis services database, Azure Blob Storage, MailChimp, Facebook, GitHub, Salesforce, and many other data sources are all supported by Power BI.
 
6.Powerful Tool

Visualization of a Powerful Tool
In Power BI, Microsoft has made the visualization SDK available. It comes with an extensive library of custom visualization options. Users can alter the UI according to their needs with this feature.

Data Shaping
Power BI's Data Shaping function is the Query Editor, a very flexible and powerful tool with many options. The fact that it is self-documenting is the essential feature, and it also gives you the chance to go deeper into the DAX language.

Modelling of Data
If the BI model is well-developed, any BI solution will be decisive. Based on their SQL database and Cube technology experience, Power BI comes with incredibly effective data modelling capabilities.

Are you looking for Power BI consulting services? Our Power BI consultants assist with the development of BI solutions as well as the execution of projects such as gathering business requirements, architecture design, installation, user training, cloud management, and report upgrades, among other things.