Report Details-
Global Micro-Location Technology Market, By Application (Asset Management, Proximity Marketing), End-User (Offering, Technology and Vertical) – Industry Trends and Forecast to 2029.
Market Analysis and Size
Micro-Location technology has been widely deployed across numerous industries, such as healthcare, automotive, and education, among others due to its functionality of determining the location accurately. The technology is known to enables the content to reach the consumers, and their near establishment, and sectors inside a building.
Global Enterprise Session Border Controller Market was valued at USD 20.47 billion in 2021 and is expected to reach USD 91.01 billion by 2029, registering a CAGR of 20.50%during the forecast period of 2022-2029. Proximity Marketing accounts for the largest application segment in the respective market owing to the deliverance of personalized information to users based on their proximity. In addition to the market insights such as market value, growth rate, market segments, geographical coverage, market players, and market scenario, the market report curated by the Data Bridge Market Research team also includes in-depth expert analysis, import/export analysis, pricing analysis, production consumption analysis, and pestle analysis.
Market Definition
Micro-location technology is used to pinpoint the exact location of any object, person, or piece of equipment within a building. Micro-location technology employs a variety of communication technologies, including Near Field Communication (NFC), Bluetooth, Beacon, and WiFi, among others, to track the location. Many industries, including automotive, healthcare, education, and others, have adopted it because of its improved functionality in establishing location more accurately.
COVID-19 Impact on Micro-Location Technology Market
The COVID-19 had a negative impact on micro-location technology market owing to the strict lockdowns and social distancing to contain the spread of the virus. The economic uncertainty, partial shutdown of the business and low consumer confidence impacted demand for industrial services market. The supply chain got hampered during the pandemic along with delay logistics activities. However, the micro-location technology market is expected to regain its pace during the post pandemic scenario due to the easing on the restrictions.
Global Micro-Location Technology Market Scope and Market Size
The micro-location technology market is segmented on the basis of application and end user. The growth amongst these segments will help you analyze meager growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.
Application
- Asset Management
- Proximity Marketing
End User
- Offering
- Technology
- Vertical
Micro-Location Technology Market Regional Analysis/Insights
The micro-location technology market is analysed and market size insights and trends are provided by country, application and end user as referenced above.
The countries covered in the micro-location technology market report are U.S., Canada, and Mexico in North America, Brazil, Argentina, and the rest of South America as part of South America, Germany, Italy, U.K., France, Spain, Netherlands, Belgium, Switzerland, Turkey, Russia, Rest of Europe in Europe, Japan, China, India, South Korea, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines, rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, South Africa, Egypt, Israel, rest of the Middle East and Africa (MEA) as a part of the Middle East and Africa (MEA).
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Competitive Landscape and Micro-Location Technology Market Share Analysis
Some of the major players operating in the micro-location technology market are
- Apple Inc. (US)
- Hewlett Packard Enterprise Development LP (US)
- BlueCats Australia Pty Limited (Australia)
- Camco (US)
- CenTrak, Inc. (US)
- Cisco Systems, Inc. (US)
- DECAWAVE (Ireland)
- Estimote, Inc (US)
- Humatics Corporation (US)
- Kontakt.io (US)
- Redpine Signals, Inc. (US)
- Sewio Networks (Czechia)
- Siemens (Germany)
- UBISENSE (UK)
- Visible Assets, Inc. (US)
- Zebra Technologies Corp. and/or its affiliates. (US)
- Trimble Inc. (US), HERE (Netherlands)
- Ruckus Networks (US)
- Gimbal, Inc. (US)
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Major TOC of the Report
1 INTRODUCTION
2 MARKET SEGMENTATION
3 EXECUTIVE SUMMARY
4 PREMIUM INSIGHTS
5 MARKET OVERVIEW
6 IMPACTS OF COVID-19 ON THE GLOBAL MICRO-LOCATION TECHNOLOGY MARKET
7 GLOBAL MICRO-LOCATION TECHNOLOGY MARKET, BY INDUSTRY TYPE
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