The Market Statsville Group (MSG) publishes the new report on the "Ultraviolet UV Disinfection Equipment Market by Component (Controller Unit, Quartz Sleeve, UV Lamp, Reactor Chamber, and Others), by Application (Water Treatment (Municipal Water Treatment, Commercial Water Treatment, and Residential Water Treatment), Wastewater Treatment, Air Treatment (Healthcare Facilities, Residential & Commercial, and Bio-Terror Agents), Food & Beverage Disinfection, and Surface Disinfection), by Marketing Channel (Direct Marketing and Indirect Marketing), by End-User (Residential, Commercial, and Industrial), by Region – Global Share and Forecast to 2027". By 2027, the global ultraviolet UV disinfection equipment market size is expected to grow USD 5,693.7 million from USD 1,575.5 million in 2020, at a CAGR of 20.1% during the forecast period. Conventional UV lamps consume more energy with an annual usage cost of around $4,500 per UV disinfection unit, which is a big turn-off for using these lamps for disinfection. However, UV LED technology launched in 2012 is expected to boost the market growth. Since LEDs are highly energy-efficient, it is expected to save energy and costs. The annual operation cost of UV LED lights in disinfection would likely be around $270, which makes a huge difference compared to old UV lamps. Therefore, the advent of UV LEDs is expected to enhance market growth. The demand for UV disinfection equipment for air treatment is anticipated to surge during the COVID-19 pandemic. Air-conditioning systems used in offices can breed the Coronavirus and distribute it throughout the room, particularly if they are not cleaned regularly.
Global Ultraviolet UV Disinfection Equipment Market Segmentation
The overall ultraviolet UV disinfection equipment market has been segmented into components, applications, marketing channels, end-users, and regions.
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By Component Outlook (Sales, USD Million, 2017-2027)
- UV Lamp
- Controller Unit
- Quartz Sleeve
- Reactor Chamber
- Others
By Application Outlook (Sales, USD Million, 2017-2027)
- Water Treatment
- Municipal Water Treatment
- Residential Water Treatment
- Commercial Water Treatment
- Wastewater Treatment
- Air Treatment
- Healthcare Facilities
- Residential & Commercial
- Bio-Terror Agents
- Food & Beverage Disinfection
- Surface Disinfection
By Marketing Channel (Sales, USD Million, 2017-2027)
- Direct Marketing
- Indirect Marketing
By End-User Outlook (Sales, USD Million, 2017-2027)
- Residential
- Commercial
- Industrial
By Region Outlook (Sales, USD Million, 2017-2027)
- North America (US, Canada, Mexico)
- South America (Brazil, Argentina, Colombia, Peru, Rest of Latin America)
- Europe (Germany, Italy, France, UK, Spain, Poland, Russia, Slovenia, Slovakia, Hungary, Czech Republic, Belgium, the Netherlands, Norway, Sweden, Denmark, Rest of Europe)
- Asia Pacific (China, Japan, India, South Korea, Indonesia, Malaysia, Thailand, Vietnam, Myanmar, Cambodia, the Philippines, Singapore, Australia & New Zealand, Rest of Asia Pacific)
- The Middle East & Africa (Saudi Arabia, UAE, South Africa, Northern Africa, Rest of MEA)
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The direct marketing segment, by marketing channels, is estimated to hold the largest market share during the forecast period
On the basis of marketing channels, the global ultraviolet disinfection equipment market is classified into direct marketing and indirect marketing. The direct marketing segment generated the highest revenue of 79.6% of the total global ultraviolet UV disinfection equipment market in 2020. Direct marketing is an advertising strategy that relies on the individual distribution sales pitch to potential customers. Texting and email are among the delivery systems used for this segment. It is called direct marketing because it eliminates mediators such as advertising media.
Direct marketing channel helps sellers reach potential customers, who are good targets for a product like UV disinfection equipment. In addition, most business sales come from the same customers repeatedly, staying in touch with customers with direct marketing to promote a special promotion or events, and information provided to consumers about services related to UV disinfection equipment. These factors are expected to make the direct marketing channel the most effective channel to promote and sell UV disinfection equipment and drive the market's growth.
North America accounts for the largest market share in ultraviolet UV disinfection equipment market 2020
Based on the regions, the global ultraviolet UV disinfection equipment market has been segmented across North America, Asia-Pacific, Europe, South America, and the Middle East & Africa. In 2020, North America accounted for the highest market share of 35.8% in the global ultraviolet UV disinfection equipment market and was anticipated to maintain its dominance throughout the forecast period. North America is a hub for the UV disinfection equipment market due to hygiene and safety concerns, especially in the food and healthcare industries. The market leaders are the municipal water treatment plants operated by local governments. The early adoption and supporting government policies have accelerated the growth and application of UV disinfection technologies. This market is mainly driven by the U.S. due to supporting government policies, cost-efficiency, and government initiatives to provide safe drinking water to all citizens.
The market is primarily driven due to the development of new UV disinfection equipment, which are low in cost, more effective, environmentally friendly, easy to operate, and residue-free. Moreover, concerns regarding environmental and health impacts of disinfection, chemical and biological contaminants such as byproducts in wastewater and supply water provide lucrative opportunities for market growth in the future. Furthermore, an increase in demand for UV disinfection equipment shows the acceptance of this technology in the market.
This research report includes a study on the development and marketing strategies, along with a study on the product portfolios and winning strategies of the leading companies operating in the ultraviolet UV disinfection equipment market. It also consists of leading companies such as Halma Plc, Danaher Corporation, Xylem Inc, Kuraray Co. Ltd., Koninklijke Philips N.V., Severn Trent Plc, Australian Ultra Violet Services Pty. Ltd., Atlantic Ultraviolet Corporation, American Ultraviolet, and Xenex.
