Types of Marketing
https://kpshopy.com/blog/what-is-marketing
A few decades back we had only a few types of marketing however nowadays there are many types of marketing and each type has various concepts and different ways to implement it, let’s take a look at some of the popular types of marketing.
Traditional Marketing-Let’s talk about marketing which existed before the revolution of the internet and it is considered the first type of digital marketing, however, this type is marketing is very rare now as many new concepts took over the traditional way of marketing.
DigitalMarketing-This is a very modern way of marketing and this came into the picture after the revolution of the internet, when we do any marketing activity on the digital platform that is digital marketing. No matter you are big, small, or a startup everyone has confidence in digital marketing, and this type of marketing delivering the expected results.
OutboundMarketing-When we are reaching to potential customers through various modes such as print media, television, call, and email marketing. Outbound marketing is all about attracting customers and let them know about our products.
Account-Based Marketing-This is a new concept in the field of marketing and still not a very popular concept in all business worlds, in these types of marketing we consider a person or company as the market for our products and services. In ABM whatever marketing activity we do we dedicated all the activity to that person or a company, activities like creation and distribution of the content, launching new marketing campaigns.
Word of Mouth-This type of marketing is considered the best way of marketing, in this our customer, tells good things about our brand and services and they recommend us to the potential customers. The best part of this kind of marketing is this is a very trusted way of marketing and companies can trust this. You just have to treat well to your customers and fulfill their needs in an effective way and rest is assured.
Influencer Marketing-This type of marketing rise when the marketing shifted to social media, in this companies get in touch with the influencers who will recommend their products and services on various digital platforms and on print media as well, such influencers have numbers of followers and just a video can reach to the thousands of the people and marketing tales place through the influences.
