Freeze Dried FruitMarket
Owing to the hectic work lifestyleand growing working age population, the business of food-processing has grownsignificantly in the recent years, as has the rising demand for convenience orready-to-eat food items amongst worldwide customers. These items are easy tokeep, handle, and prepare in a short amount of time. As a result, consumptionfor freeze-dried foods items such as bakery and confectionery goods, dairy,drinks, snacks, and RTE foods is increasing. Furthermore, the simplicity withwhich heat-sensitive food items, such as vegetables and fruits, may beprocessed and given a longer shelf life without losing their original qualitiesis one of the main driving forces behind the globalfreeze-dried food fruit market.
Worries over food supply at the peakof the COVID-19 pandemic, as a result of global supply chain lockdowns anddisruptions, have seen customers increasingly shift to the ambient sector. Thelengthy shelf life of items in this category appeals to consumers since itallows them to fill up their pantries. As a result, the global freeze-driedfood fruit market has experienced a sharp increase, particularly over the primebuying months. The implementation of the freeze-drying process in themanufacturing of pet food presents a tremendous possibility to the market. Thisis partly owing to the ease with which freeze-dried foodstuffs may be served topets, as well as the ease with which goods can be purchased in larger amountswithout having to worry about storage time.
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Freeze Dried FruitMarket: Introduction
Majority of fruits consist of around90% of water and is the main reason for their spoilage which limits their shelflife and functionality. Freeze drying, removes almost all the water present inthe fruits through sublimation, making the final products lighter, with a verylong shelf life which results in a more accessible and logistics friendlyproducts in the market. Freeze dried are considered as best dehydrated fruitsdue to its sensory quality, superior texture and taste which is retained afterrehydration. Various renowned multinational companies of the world such asKellogg's and Nestle use freeze dried fruits as ingredients in their breakfastcereal products and baby foods. Fruits are prone to loss of minerals andvitamins when exposed to high temperature due to their heat-sensitiveproperties. The freeze-drying technology preserves necessary vitamins,antioxidants and all other necessary nutrients during dehydration whichincreases its importance among the other drying techniques and is expected todrive the growth of freeze dried fruit market over the forecast period.
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Freeze Dried FruitMarket: Dynamics
Factor towards the growth of freezedried fruit market is the excellent shelf life of the product without any addedpreservative to store for long duration at home. The increased shelf-life makesfreeze dried fruit a profitable product during its supply chain. In addition,the fast-paced lifestyle of people is demanding healthy, and convenience foodslike freeze dried fruits and high nutritional value of these fruits willfurther drive the growth of freeze dried fruits market over the forecastperiod. However, the freeze drying equipment is comparatively costlier thanother dryers and the availability of other drying techniques such as infuseddrying, spray drying, and others have low operational cost than freeze dryingtechnique, which is anticipated to act as a restraint towards the growth offreeze dried fruit market.
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Freeze Dried FruitMarket: Segmentation
The freeze dried fruit market can besegmented on the basis of nature, product type, and distribution channel. Onthe basis of nature, the freeze dried fruit market can be segmented intoorganic and conventional. On the basis of product type, the freeze dried fruitmarket can be segmented into oranges, apples, bananas, grapes, mangoes,cherries, pineapple, strawberry, peach, raspberry and others. On the basis of adistribution channel, the freeze dried fruit market can be segmented intodirect sales and indirect sales. The indirect sales market can be furthersegmented into modern grocery retailers and traditional grocery retailers.Modern grocery retailer is further sub-segmented into,hypermarkets/supermarkets, convenience stores, mom and pop stores and discountstores. Traditional grocery retailers segment is further sub-segmented intofood & drink specialty stores, independent small groceries and others.
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Freeze Dried FruitMarket: Regional Outlook
On the basis of the regional outlook,freeze dried fruit market is segmented into five different regions: NorthAmerica, Latin America, Europe, Middle East and Africa and Asia Pacific. NorthAmerica freeze dried food market is expected to hold the largest market sharein the freeze dried fruit market with a wide range of innovative fruits preservationtechnologies. The North America region is followed by Europe, attributed torising demand for ready to eat food with high nutritional profile and withminimal additives in its ingredient. The increasing quality of life coupledwith urbanization has propelled the individuals in APAC region to consumehigh-quality ready to eat food products which offer great taste and anticipatedto drive the market growth in the region. While regions, such as the LatinAmerica and MEA, are growing at a swift pace due to their growing economies andchanging lifestyles of the people.
Freeze Dried FruitMarket: Key Player:
Some of the major players operatingin freeze dried fruit market include Nestle, Asahi Group, MondelezInternational Ltd., Unilever, OFD Foods, Inc., Wise Company, Backpacker'sPantry, Chaucer, Harmony House Foods, Honeyville, Mercer Foods, Prepper'sPantry, Van Drunen Farms, and Saraf Foods Ltd.
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