Thegrowing inclination of the masses towards vegan lifestyles has played a keyrole in driving sales across the global meat alternativesmarket. Moreover,several people in Asia Pacific follow strictly vegetarian diets which alsopopularises meat alternatives. The food and beverages industry is emphasizingon popularising several green vegetables under the tag of meat alternatives.Besides, dieticians also recommend a range of meat alternatives to people onstrict vegetarian diets. Therefore, the total volume of revenues within theglobal meat alternatives market is set to increase by leaps and bounds in theyears to follow.
TransparencyMarket Research (TMR) finds that the global meat alternatives market would growat a CAGR of 6.10% over the period between 2018 and 2026. The total value ofthe market is apex up in the years to follow.
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Adoptionof Vegetarian and Vegan Diets
Theundulating growth trajectory of the global meat alternatives market isprojected to stabilise over the years to follow. Until a decade ago, a largepopulation of people was not familiar with the advantages of following vegan diets;but that has changed in recent times. Several researchers argue that theintegrity of the ecosystems can be restored if human being start followingvegan or vegetarian diets. Besides, efforts of animal rights activists havebeen advocating the advantages of going vegan. The aforementioned trends areexpected to directly benefit the vendors operating in the global meatalternatives market. Besides, advancements in food research have also helped indeveloping healthy and sapid alternative to meat.
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CauliflowerSales Win over Other Alternatives
Caulifloweris a widely used alternative to meat, and the easy availability of the formershall aid market growth. Moreover, a number of people look for fibrousvegetables that can substitute meat. This trend has also aided the growth ofthe global meat alternatives market. Cauliflower is widely sauté, grilled, orbaked in marinades and spices. The various forms of recipes available forcauliflower, and other meat alternatives such as wild rice, beat root, and goatcheese, has aided market growth. It would be interesting to see the response ofthe masses to new food items being sold as meat alternatives in recent times.
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EmotionalConditioning of People
Anumber of people have given in to emotional persuasion against use of meatproducts. This has led a large population of people to replace meat withlentils, beans, and tofu in their diets. Furthermore, several fitnessprofessionals also actively look for sapid and healthy meat alternatives. Thesetrends have collectively helped in popularising meat alternatives across theglobe. Availability of robust distribution channels for meat alternatives,coupled with the widening product portfolio of retail outlets, has also drivensales. Oat flakes, lupin protein, black beans, and tempeh are some of thefar-fetched alternatives to meat.
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