Brazil Nut Oil Market in U.S.: Introduction
A recent study published by Transparency Market Research on the Brazil nut oil market includesthe U.S. industry analysis and opportunity assessment for 2021-2031.The revenue generated from the food & beverage segment of the Brazil nutoil market in the U.S. was valued at ~US$ 1 Mn in 2021, which isestimated to rise at a CAGR of ~4.5%, to reach US$ 1.4 Mnby 2031. The revenue generated from the cosmetics & personalcare segment of the Brazil nut oil market in the U.S. was valued at ~US$ 2.6 Mnin 2021, which is estimated to rise at a CAGR of ~7.6%,to reach US$ 5.4 Mn by 2031.
High Demand for Organic Ingredients in PersonalCare Products Driving Adoption of Organic Brazil Nut Oil
In the past few years, the demand for organic products has increasedsubstantially and consumers are preferring products containing organicingredients. Rising awareness of the adverse effects of artificial componentsused in the formulation of personal care products has shifted customer focustoward products that claim to contain organic ingredients. This has heavilyinfluenced the cosmetic & personal care industry. Although the cost ofproducts that contain organic ingredients is high, customers are willing to payfor such premium products, attributable to their high effectiveness andharmless nature. Thus, manufacturers of personal care products are usingorganic Brazil nut oil in their products.
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· Forinstance, Tree Hut’s shea moisturizing body wash contains organic Brazil nutoil extracted from organic Brazil nuts harvested from the Amazon rainforest
Rising Popularity of Brazil Nut Oil in U.S. forNutritional and Health Benefits
Brazil nuts are packed with vitamins and minerals, including vitamins A,B-6, B-12, C, and D as well as magnesium, calcium, and iron. They are also veryrich in fatty acids, protein, fiber, copper, thiamine, and antioxidants. Asfood, Brazil nut oil is the richest on the planet for selenium, which isanti-viral, reduces the risk of cancer, autoimmune and thyroid diseases, and isalso essential for both male and female reproductive health and fertility. Italso offers some great anti-inflammatory properties. Such high nutritionalquotient and health benefits of Brazil nut oil contribute to the growth ofBrazil nut oil market in the U.S., and this is anticipated to continue duringthe forecast period.
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Wide Range of Applications for Brazil Nut Oil toImprove Customer Base for Manufacturers
Brazil nut oil is emerging as the one of the important ingredients inthe cosmetics & personal care industry - there are many current as well aspotential applications of this oil in skin care, hair care, and personal careproducts. As the demand for products containing natural and organic ingredientsfrom consumers is increasing, more applications for Brazil nut oil areanticipated in the cosmetic & personal care industry. Moreover, Brazil nutoil is also used in food preparations such as in salad dressings and as acooking oil. Manufacturers of Brazil nut oil can target companies that seek tooffer premium and highly nutritious food products with unique taste profiles inorder to gain more profits from a scenario where the demand for healthy yettasty food is on the rise.
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Challenges for Brazil Nut Oil Manufacturers
High availability of low price substitutes to limitsales of Brazil nut oil in U.S.: Brazil nut oil has various applications infood preparations, in cooking and for salad preparation. Despite its manyhealth benefits, the use of Brazil nut oil in food preparation is hampered bythe high availability of a wide number of other oils. Olive oil, palm oil, andsunflower oil dominate the market, owing to their easy availability and lowerpricing as compared to Brazil nut oil.
Brazil nut oil also finds application in the cosmetics & personalcare industry. Many skin care and hair care products are infused with naturalingredients, and Brazil nut oil is ideal for use in skin care and hair careproducts. However, the wide availability of other natural ingredients andvegetable oils at lower prices is hampering sales of Brazil nut oil is the U.S.
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