Gamification owes the adoption of Augmented Reality, Virtual Reality, and Mixed Reality Technologies

Various Companies are investing in immersive technologies such as augmented reality, virtual reality, and mixed reality. Companies are also concentrating on developing gaming solutions that make use of this cutting-edge technology. For example, prominent retail firms like Amazon.com Inc. and Walmart are utilizing AR and VR technology to enhance the online buying experience. Virtual reality showrooms are being used by these firms to promote their products utilizing immersive technology. Walmart promotes its items by utilizing augmented reality gamification technology. For example, in May 2017, Walmart announced a collaboration with Strivr Labs Inc. to deliver virtual reality training to its workers.

This virtual training is delivered to all workers in 200 locations around the United States in order to teach them about valuable customer service. Retailers are also employing this technology to engage customers both inside and outside of their businesses. Furthermore, Tyson Foods, Inc. established a relationship with Strivr Labs, Inc. in September 2018 to give employees with safety and hazard awareness training utilizing VR technology. VR technology is being used in the company's training programmes. In 2017, this training reduced injuries and illnesses by 20% when compared to earlier training. Thus, immersive technology combined with Gamification has significantly transformed staff training.

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